PR Newswire/Les Echos/
 
                                                                   PRESS RELEASE


               Release of the new Vial Menuiseries 2008 catalogue

                             More than 50 new products

                        Expansion of the Renovation line


Paris, 20th May 2008:

Groupe VIAL (ISIN: FR0010340406), France's leading independent industrial 
joinery discount group, announces the release of its new 2008 catalogue on 26th 
May.

The 2008 version of the Vial Menuiseries catalogue will contain an extensive 
line of joinery products in all three materials (PVC, wood and aluminium), as 
well as home equipment products such as cupboards, garden furniture, storage 
items and air conditioners. The entire line will benefit from very attractive 
prices whilst valuing the quality of the materials used.

Thanks to its design department, Groupe VIAL has developed some fifty new 
products this year, thus proving its substantial ability to innovate and its 
reactivity and ability to adapt its offer to market trends. Thus, faced with 
the slowdown in the new housing market, the Renovation line has been 
extensively strengthened. The network's 60 stores will thus distribute 
customised products at discount prices, a unique offering in France.

The new products will include:
   - shutter panels with possibility of special cuts;
   - aluminium and PVC products in colour (discounted relative to high-priced 
product lines);
   - a customised line of wooden stairs at a flat price;
   - customised wooden windows with a standard profile.

Moreover, the Kitchen line has been completely overhauled and now has 28 new 
models. Online sales of this line should begin in the coming months and will 
thus complement the Vial Menuiseries store network.

Lastly, Groupe VIAL has always taken its environmental responsibility very 
seriously by becoming involved in reforestation in various countries. In 2008, 
the Group has decided to further increase its commitment by creating the "Eco 
Vial" label. Groupe VIAL thus pledges to donate 1% of the sales of its "Eco Vial
" products to foundations that work towards reforestation in South America and 
Africa.

To see the full catalogue, you can either download it from the www.vial-
mensuiseries.com Internet site from 26th May 2008 or request a copy from the 
contacts listed at the end of this press release.

Fabrice Vial, Chairman of Groupe VIAL, concludes: "We are very proud of this 
new catalogue, which confirms our discount positioning with prices that remain 
particularly attractive and major innovations, notably in renovation products. 
Thanks to our integrated model that enables us to design our products 
internally and source new materials at very competitive prices, we can now 
offer Vial Menuiseries stores' clients customised products at discount prices. 
Lastly, our entire line offers substantial diversity, in terms of joinery and 
home equipment products, and meets environmental and legal requirements with, 
in particular, the instigation of the RT 2010 norm."


                                           Next press release:
                      Half-year 2008 sales: 30 July 2008 (after the market 
closes)

About Groupe VIAL (www.groupe-vial.com)

Listed on the Eurolist (Compartment B) of Euronext Paris since December 2006, 
Groupe VIAL manufactures and distributes aluminium, PVC and wood joinery 
products (doors, windows, gates, stairs, etc.) offering unparalleled value for 
money through tight control of supply lines; efficient, modern production 
facilities and the 60-store VIAL Menuiseries distribution network (including 3 
stores in Spain).
Groupe VIAL is France's largest independent discount joinery specialist.
The Group reported 2007 consolidated sales of €107.3m (+22.2%), an operating 
margin of 20.2% and net profit of €12.7m.

Public site: www.vial-menuiseries.com



                            Listed on Euronext Paris compartment B of NYSE 
Euronext
                                        ISIN: FR0010340406 - Mnemonic: VIA
                                      Reuters: VIA.PA - Bloomberg: VIA FP



Contacts

Groupe VIAL                      NewCap.
Jean-François Buigues            Financial Communications - Investor Relations
Chief Financial Officer          Steve Grobet / Pierre Laurent
investisseurs@groupe-vial.com    Tel: +33 (0)1 44 71 94 94
                                 Fax: +33 (0)1 44 71 94 90
                                 vial@newcap.fr



                         
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