Mashreq Bank has appointed Vikas Thapar as its new Head of Business Banking and NEOBiz - the bank's exclusive digital banking platform for SMEs. In his role, Vikas will manage the bank's Business Banking segment and NEOBiz propositions, including defining go-to-market strategy and improving the overall delivery and experience for the business banking customers. As part of his responsibilities, Vikas will closely work with other business segments to capitalize on growth opportunities as well as help drive a strong value proposition through cross sell and strategic partnerships. Vikas brings with him more than 25 years of experience in the banking sector. Most recently he was the Senior Client Lead, MENA financial services for American digital consulting company, Publicis Sapient. Prior to that, Vikas served as EVP and Head of Business Banking at First Abu Dhabi Bank (FAB), where he led the bank's digital transformation efforts including its digital onboarding proposition for SMEs. His prior experience also includes serving as the Executive Vice President & Head Business Banking at Emirates NBD, as well as senior leadership positions at Citigroup in India and Indonesia.