The following discussion and analysis of our financial condition and results of
operations should be read in conjunction with our consolidated financial
statements and related notes included elsewhere in this Quarterly Report on Form
10-Q (the "Form 10-Q"), and with our audited consolidated financial statements
included in our Annual Report on Form 10-K for the year ended December 31, 2020
(the "2020 Form 10-K"), as filed with the Securities and Exchange Commission on
March 29, 2021. This discussion contains forward-looking statements that involve
risks and uncertainties. Our actual results could differ materially from those
discussed below. Factors that could cause or contribute to such differences
include, but are not limited to, those identified below and those discussed in
the section entitled "Risk Factors" included elsewhere in this Form 10-Q. Except
as otherwise indicated herein, the terms "MusclePharm," "Company," "we," "our"
and "us" refer to MusclePharm Corporation and its subsidiaries.



Overview


MusclePharm is a scientifically-driven, performance lifestyle company that
develops, manufactures, markets and distributes branded sports nutrition
products and nutritional supplements. We offer a broad range of performance
powders, capsules, tablets, gels and on-the-go ready to eat snacks that satisfy
the needs of enthusiasts and professionals alike. Our portfolio of recognized
brands, MusclePharm and FitMiss, is marketed and sold in more than 100 countries
globally.



Our offerings are clinically developed through a six-stage research process, and
all of our manufactured products are rigorously vetted for banned substances by
the leading quality assurance program, Informed-Choice. While we initially drove
growth in the Specialty retail channel, in recent years we have expanded our
focus to drive sales and retailer growth across leading e-commerce, Food Drug &
Mass ("FDM"), and Club retail channels. Our primary distribution channels are
Specialty, International and FDM.



COVID-19



Our results of operations have been affected by economic conditions, including
macroeconomic conditions and levels of business confidence. There continues to
be significant volatility and economic uncertainty in many markets and the
ongoing COVID-19 pandemic has increased that level of volatility and uncertainty
and has created economic disruption. As COVID-19 infections have been reported
throughout the United States, certain federal, state and local governmental
authorities have issued stay-at-home orders, proclamations and/or directives
aimed at minimizing the spread of the infection. Additionally, more restrictive
proclamations and/or directives may be issued in the future.



The ultimate impact of the COVID-19 pandemic on the Company's operations is
unknown and will depend on future developments, which are highly uncertain and
cannot be predicted with confidence, including the duration of the COVID-19
outbreak, new information which may emerge concerning the severity of the
COVID-19 pandemic, and any additional preventative and protective actions that
governments, or the Company, may direct, which may result in an extended period
of continued business disruption, reduced customer traffic and reduced
operations. Any resulting financial impact cannot be reasonably estimated at
this time but may have a material impact on our business, financial condition
and results of operations. Management continues to monitor the business
environment for any significant changes that could impact the Company's
operations. The Company has taken proactive steps to manage costs and
discretionary spending, such as remote working and reducing facility related
expense.



22







Results of Operations


Comparison of the Three Months Ended June 30, 2021 to the Three Months Ended June 30, 2020 ($ in thousands):





                                         For the Three Months Ended
                                                  June 30,
                                          2021                2020           $ Change        % Change
Revenue, net                          $      14,908       $      16,993     $    (2,085 )           (12 )%
Cost of revenue                              12,728              12,009             719               6
Gross profit                                  2,180               4,984          (2,804 )           (56 )
Operating expenses:

Advertising and promotion                       145                 188             (43 )           (23 )
Salaries and benefits                         1,181               1,774            (593 )           (33 )
Selling, general and administrative           2,115               1,807    

        306              17
Professional fees                               482                 865            (383 )           (44 )
Total operating expenses                      3,923               4,634            (713 )           (15 )
Income from operations                       (1,743 )               350          (2,091 )          (597 )
Other expense:

Interest and other expense, net                (501 )              (581 )            80             (14 )
Income (loss) before provision for
income taxes                                 (2,244 )              (231 )        (2,011 )          (871 )
Provision for income taxes                        7                  22    

        (15 )           (68 )
Net income (loss)                     $      (2,251 )     $        (253 )   $    (1,996 )          (789 )%




Comparison of the Six Months Ended June 30, 2021 to the Six Months Ended June
30, 2020 ($ in thousands):



                                          For the Six Months Ended
                                                  June 30,
                                         2021              2020          $ Change        % Change
Revenue, net                          $    28,029       $    33,224     $    (5,195 )           (16 )%
Cost of revenue                            22,160            23,431          (1,271 )            (5 )
Gross profit                                5,869             9,793          (3,924 )           (40 )
Operating expenses:
Advertising and promotion                     489               313             176              56
Salaries and benefits                       2,229             3,455          (1,226 )           (35 )

Selling, general and administrative         3,512             3,718        

  (208)              (6 )
Professional fees                           1,109             1,406            (297 )           (21 )
Total operating expenses                    7,339             8,892          (1,555 )           (21 )
Income from operations                     (1,470 )             901          (2,369 )          (263 )
Other expense:

Interest and other expense, net              (680 )          (1,170 )           490             (42 )
Income (loss) before provision for
income taxes                               (2,148 )            (269 )        (1,879 )          (699 )
Provision for income taxes                      7                44             (37 )           (84 )
Net income (loss)                     $    (2,157 )     $      (313 )   $    (1,842 )          (588 )%




23






The following table presents our operating results as a percentage of revenue, net for the periods presented:





                                              For the Three Months                 For the Six Months Ended
                                                 Ended June 30,                            June 30,
                                            2021                2020              2021                   2020
Revenue, net                                     100 %               100 %             100 %                  100 %
Cost of revenue                                   85                  71                79                     71
Gross profit                                      15                  29                21                     29
Operating expenses:
Advertising and promotion                          1                   1                 2                      1
Salaries and benefits                              8                  10                 8                     10

Selling, general and administrative               14                  11   

            13                     11
Professional fees                                  3                   5                 4                      4
Total operating expenses                          26                  27                26                     26
Gain (loss) from operations                      (12 )                 2                (5 )                    3
Other income (expense):

Interest and other expense, net                   (3 )                (3 )              (2 )                   (4 )
Loss before provision for income taxes           (15 )                (1 ) 

            (8 )                   (1 )
Provision for income taxes                         -                   -                 -                      -
Net loss                                         (15 )%               (1 )%             (8 )%                  (1 )%




Revenue, net



We derive our revenue through the sales of our various branded nutritional
supplements. Revenue is recognized when control of a promised good is
transferred to a customer in an amount that reflects the consideration that the
Company expects to be entitled to in exchange for that good. This usually occurs
when finished goods are delivered to the Company's customers or when finished
goods are picked up by a customer or a customer's carrier.



The MusclePharm brands are marketed across major global retail distribution
channels. Below is a table of revenue, net by distribution channel (in
thousands):



                              For the Three Months Ended June 30,
                                          % of                     % of
                          2021            Total        2020       Total
Distribution Channel
Specialty              $     9,983            67 %   $  8,933         53 %
International                1,775            12 %      3,479         20 %
FDM                          3,150            21 %      4,581         27 %
Total                  $    14,908           100 %   $ 16,993        100 %




                              For the Six Months Ended June 30,
                                          % of                    % of
                          2021           Total        2020       Total

Distribution Channel
Specialty              $    17,055           61 %   $ 16,969         51 %
International                6,148           22 %      7,863         24 %
FDM                          4,826           17 %      8,392         25 %
Total                  $    28,029          100 %   $ 33,224        100 %




Revenue, net reflects the transaction prices for contracts, which includes
products shipped at selling list prices reduced by variable consideration. We
record sales incentives as a direct reduction of revenue for various discounts
provided to our customers consisting primarily of volume incentive rebates and
promotional related credits. We accrue for sales discounts over the period they
are earned. Sales discounts are a significant part of our marketing plan to our
customers as they help drive increased sales and brand awareness with end users
through promotions that we support through our distributors and re-sellers.




24







Revenue, net decreased $2.1 million, or 12%, to $14.9 million for the three
months ended June 30, 2021, compared to $17.0 million for the three months ended
June 30, 2020. Revenue, net for the three months ended June 30, 2021 decreased
primarily due to industry wide supply shortages on components and protein, which
delayed production of our products.



Discounts and sales allowances decreased to 11% of gross revenue, or $1.9
million, for the three months ended June 30, 2021, from 17% of gross revenue, or
$3.6 million for the same period in 2020. The reduction in discounts as a
percent of gross revenue was due to changes in customer mix and discretionary
promotional activity.


During the three months ended June 30, 2021 and 2020, our largest customer accounted for approximately 55% and 43% of our revenue, net, respectively.





Revenue, net decreased $5.2 million, or 16%, to $28.0 million for the six months
ended June 30, 2021, compared to $33.2 million for the six months ended June 30,
2020. Revenue, net for the six months ended June 30, 2021 decreased primarily
due to industry wide supply shortages on components and protein, which delayed
production of our products.



Discounts and sales allowances decreased to 11% of gross revenue, or $4.3
million, for the six months ended June 30, 2021, from 27% of gross revenue, or
$7.6 million for the same period in 2020. The reduction in discounts as a
percent of gross revenue was due to changes in customer mix and discretionary
promotional activity.


During the six months ended June 30, 2021 and 2020, our largest customer accounted for approximately 43% and 33% of our revenue, net, respectively.

Cost of Revenue and Gross Profit





Cost of revenue for MusclePharm products is directly related to the production,
manufacturing, and freight-in of the related products purchased from third party
contract manufacturers. We primarily use contract manufacturers to drop ship
products directly to our customers.



Our gross profit fluctuates primarily due to several factors, including sales
incentives, new product introductions and upgrades to existing product lines,
changes in customer and product mixes, the mix of product demand, shipment
volumes, our product costs, and pricing.



Costs of revenue increased 6%, despite the decrease in sales volume, to $12.7
million for the three months ended June 30, 2021, compared to $12.0 million for
the same period in 2020. This increase was due to increased commodity costs,
specifically protein, the prices of which have risen significantly year over
year, along with increased freight costs. Gross profit for the three months
ended June 30, 2021 decreased 15% to $2.2 million, compared to $5.0 million for
the same period in 2020. Gross profit was 15% of revenue, net for the three
months ended June 30, 2021 compared to 29% of revenue, net for the same period
in 2020. Negatively impacting the gross profit percentage were higher commodity
prices, specifically for protein and freight costs.



Costs of revenue decreased 5% to $22.2 million for the six months ended June 30,
2021, compared to $23.4 million for the same period in 2020. This decrease was
due to lower sales volume along with increased commodity costs, specifically
protein, prices of which have risen significantly year over year, along with
increased freight costs. Gross profit for the six months ended June 30, 2021
decreased 21% to $5.9 million, compared to $9.8 million for the same period in
2020. Gross profit was 21% of revenue, net for the six months ended June 30,
2021 compared to 29% of revenue, net for the same period in 2020. Negatively
impacting the gross profit percentage were higher commodity, specifically for
protein and freight costs.



25







Operating Expenses



Advertising and Promotion



Our advertising and promotion expense consists primarily of expenses related to
club demonstrations, print and online advertising, trade shows and strategic
partnerships with athletes and sports teams. Historically, advertising and
promotions were a large part of both our growth strategy and brand awareness, in
particular strategic partnerships with sports athletes and fitness enthusiasts
through endorsements, licensing, and co-branding agreements. Additionally, we
co-developed products with sports athletes and teams. In connection with our
restructuring plan, we terminated the majority of these contracts in a strategic
shift away from such costly arrangements and moved toward more cost-effective
programs, including digital advertising, ambassador programs and
sampling/promotional materials.



Advertising and promotion expense decreased 23% to $0.1 million for the three
months ended June 30, 2021, or 1% of revenue, net compared to $0.2 million, or
1% of revenue, net for the same period in 2020. The decrease for 2021 is related
to decreased marketing expenses.



Advertising and promotion expense increased 56% to $0.5 million for the six
months ended June 30, 2021, or 2% of revenue, net compared to $0.3 million, or
1% of revenue, net for the same period in 2020. The increase for 2021 is related
to increased demonstrations and sampling due to the launch of a new flavor for
our performance powders with one of our largest customers during the first

quarter of 2021.



Salaries and Benefits


Salaries and benefits consist primarily of salaries, bonuses, benefits, and stock-based compensation. Personnel costs are a significant component of our operating expenses.

Salaries and benefits decreased 16% to $1.2 million, or 7% of revenue, net for the three months ended June 30, 2021 compared to $1.8 million, or 10% of revenue, net for the same period in 2020 primarily due to a reduction in headcount as we have focused on reducing operating costs.


Salaries and benefits decreased 37% to $2.2 million, or 7% of revenue, net for
the six months ended June 30, 2021 compared to $3.5 million, or 10% of revenue,
net for the same period in 2020 primarily due to a reduction in headcount as we
have focused on reducing operating costs.



Selling, General and Administrative





Our selling, general and administrative expenses consist primarily of
depreciation and amortization, research and development, information technology
equipment and network costs, facilities related expenses, director's fees, which
include both cash and stock-based compensation, insurance, rental expenses
related to equipment leases, supplies, legal settlement costs, and other
corporate expenses.



Selling, general and administrative expenses increased 17% to $2.1 million, or
14% of revenue, net for three months ended June 30, 2021, compared to $1.8
million, or 11% of revenue, net for the same period in 2020 primarily due to an
increase in bad debt reserves, partially offset by reduction in board member
compensation and office expenses associated with closure of headquarters and
warehouses.



Selling, general and administrative expenses decreased 5% to $3.5 million, or
13% of revenue, net for six months ended June 30, 2021, compared to $3.7
million, or 11% of revenue, net for the same period in 2020 primarily due to a
reduction in board member compensation and office expenses associated with
closure of headquarters and warehouses, partially offset by an increase in

bad
debt reserves.



Professional Fees


Professional fees consist primarily of legal fees, accounting and audit fees, consulting fees, which includes both cash and stock-based compensation, and investor relations costs.





26







Professional fees decreased 44% to $0.5 million, or 3% of revenue, net for the
three months ended June 30, 2021, compared to $0.9 million, or 5% of revenue,
net for the same period in 2020 primarily due to the deceased costs in
consulting fees.



Professional fees decreased 21% to $1.1 million, or 4% of revenue, net for the
six months ended June 30, 2021, compared to $1.4 million, or 4% of revenue, net
for the same period in 2020 primarily due to decreased consulting fees.



Interest and other expense, net

For the three months ended June 30, 2021 and 2020, "Interest and other expense, net" consisted of the following (in thousands):





                                                        For the                 For the
                                                     Three Months             Six Months
                                                    Ended June 30,          Ended June 30,
                                                    2021        2020       2021        2020

Interest expense, related party                   $   (147 )   $  (76 )   $ (282 )   $   (152 )
Interest expense, other                               (235 )     (175 )     (443 )       (332 )
Interest expense, secured borrowing arrangement       (258 )     (383 )     (424 )       (748 )
Foreign currency transaction loss                       34         16         32          (18 )
Other                                                  105         74        438          167
Total interest and other expense, net             $   (501 )   $ (544 )   $

(679 )   $ (1,083 )

"Other" includes sublease income.





Net interest and other expense for the three months ended June 30, 2021
decreased 14%, or $0.1 million, compared to the same period in 2020. The
decrease is primarily related to reduced interest expense for secured borrowing
arrangements, partially offset by an increase in interest expense for related
party and other debt.



Net interest and other expense for the six months ended June 30, 2021 decreased
42%, or $0.4 million, compared to the same period in 2020. The decrease is
primarily due to reduced interest expense for secured borrowing arrangements,
partially offset by an increase in interest expense for related party and other
debt.



Provision for Income Taxes



Provision for income taxes consists primarily of federal and state income taxes
in the U.S. and income taxes in foreign jurisdictions in which we conduct
business. Due to uncertainty as to the realization of benefits from our deferred
tax assets, including net operating loss carry-forwards, research and
development and other tax credits, we have a full valuation allowance reserved
against such assets. We expect to maintain this full valuation allowance at
least in the near term.



Liquidity and Capital Resources





The Company has incurred significant losses and experienced negative cash flows
since inception. As of June 30, 2021, the Company had cash of $1.0 million, a
decline of $1.0 million from the December 31, 2020 balance of $2.0 million. As
of June 30, 2021, we had a working capital deficit of $22.8 million, a
stockholders' deficit of $26.3 million and an accumulated deficit of $194.8
million resulting from recurring losses from operations. As a result of our
history of losses and financial condition, there is substantial doubt about our
ability to continue as a going concern. For financial information concerning
more recent periods, see our reports for such periods filed with the SEC.



27







The ability to continue as a going concern is dependent upon us generating
profitable operations in the future and/or obtaining the necessary financing to
meet our obligations and repay our liabilities arising from normal business
operations when they come due. Management is evaluating different strategies to
obtain financing to fund our expenses and achieve a level of revenue adequate to
support our current cost structure. Financing strategies may include, but are
not limited to, private placements of capital stock, debt borrowings,
partnerships and/or collaborations.



During the fourth quarter of 2019, the Company focused on cost containment and
improving gross margins by focusing on customers with higher margins, reducing
product discounts and promotional activity, along with reducing the number of
SKU's and negotiate pricing for raw materials. These steps improved gross
margins in the fourth quarter of 2019 and this trend has continued through June
30, 2021. However, with the recent increases in commodity prices, the company's
gross margins have been impacted and will continue to be impacted unless
commodity prices return the same levels that were seen in 2020.



During 2020, the Company experienced a slowdown in sales from retail customers,
including our largest customer, which was partially offset by an increase in
sales from our largest online customer. In addition, the Company negotiated
lower cost of sold with its co-manufactures.



In 2021, the Company announced its entrance into the functional energy space
with its partnership with a former Rockstar Energy executive. The Company plans
to launch 3 new energy products in the summer of 2021.



The Company believes with the launch of its new energy products, reductions in
operating costs and continued focus on gross profit and top line sales growth
will allow it to ultimately achieve sustained profitability, however, the
Company can give no assurances that this will occur. In addition, the cost to
launch new energy products along with the recent increase in the cost of protein
may have a material impact on the Company's profitability, as well as the
ability of our third-party manufacturers to meet our customers' demands.
Although, the Company believes entering the functional energy space will help to
increase sales and gross margin, and reduce exposure to commodity prices, the
Company can give no assurances that this will occur.



Management believes reductions in operating costs and continued focus on gross
profit will allow us to ultimately achieve profitability, however, the Company
can give no assurances that this will occur. To manage cash flow, we have
entered into numerous financing arrangements outlined in "Note 8. Debt" to the
Notes to Consolidated Financial Statements (unaudited) contained herein.



Our net consolidated cash flows are as follows (in thousands):

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