Roland : Presentation File,Drum Workshop, Inc. Acquisition of Shares
September 11, 2022 at 09:40 pm EDT
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Acquisition of
Drum Workshop, Inc.
September 12th, 2022
Roland Corporation
CEO & Representative Director
Gordon Raison
Why Drum Workshop?
We are combining the two best drum companies in the world, Roland and DW, to provide leadership and breakthrough innovation within the world of drumming
Roland and DW are aligned on a future with combined electronic and acoustic drums
We are buying game-changingtechnology that allows us to accelerate the introduction of the next-generation of hybrid drums
2
This Acquisition is to Further Grow Our Drums Business
Video & Pro Audio
Keyboards
Video
Headphones & Speakers
Creation-Related
Products & Services
Synthesizer
Dance & DJ
Guitar-Related Products
Guitar Effects
Guitar Amps
Other
5% 3%
Electronic
Accordions
13%
31%
Digital Pianos
Sales
Arranger
JPY80bn
Keyboards
FY12/2021
24%Percussion & Wind Instruments
24%
(JPY19bn)
Electronic Percussion
Electronic
Drums Electronic Wind
Instruments 3
Our New Partner: Drum Workshop
About DW
DW Sales Breakdown
Main Brands
Business: Manufacturer of acoustic drums and hardware (drum stands, pedals, thrones, etc.) world-wide
Market share of acoustic drums1: #1 (US), #3 (Global)
Foundation: 1972
Number of employees: Approximately 200
Production bases: US (In-house), China, Taiwan, Thailand (subcontracted factories)
Sales area: More than 60 countries
6.1%
Gross Sales
36.3%
$65mn
57.6%
FY12/2021
Drums & Percussion
Pedals & HardwareAccessories & Other
1 Our estimation
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Purpose of Acquisition
To be the Drummer's Choice® globally
Innovation
Develop Game Changers
Reach and Reputation
Expanding Customer Base
IP and Capabilities
Talent, Technology, and Business Resources
Collaboration with DW to develop next-generation hybrid drums as well as integrating DW's software, content, and services
Significantly increase presence, brand, and reputation among the acoustic drums community that we have not previously reached
Enhance business resilience by integrating DW's global talents, hardware experience & technology, production facilities, and SCM
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Roland Corporation published this content on 12 September 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 12 September 2022 01:39:00 UTC.
Roland Corp is a Japan-based company mainly engaged in the electronic musical instrument business. The Company is engaged in the development, manufacture and sale of electronic musical instruments. The main products include electronic pianos, electronic drums, synthesizers, guitar related equipment, dance and disc jockey (DJ) related equipment, video related equipment, effectors, musical instrument amplifiers and others. The Company is also engaged in the development and sale of software products for music and media producers, the sale of headphone products, as well as the manufacture and sale of electronic organs.
ROLAND CORPORATION 
