Profile
Mr. Reijula joined American Capital in 2007 after 13 years in four President positions of companies and divisions of McCain Foods Limited, a leading global manufacturer and marketer of frozen foods with worldwide annual sales in excess of $5 billion.
Prior, Mr. Reijula was General Manager of the Household/Grocery Division of Alberto-Culver Company and as VP/Director-Marketing at Tropicana Products.
He started his career in 1978 at General Foods Corp.
where one of his positions was a two-year assignment as Marketing Manager of General Foods Scandinavia in Sweden.
Mr. Reijula is a native of Finland who moved to the U.S.
to go to college.
He graduated from Northern Michigan University with B.S.
– General Business degree in 1976 and received an MBA degree in Marketing from Michigan State University 1978.
Mr. Reijula is a member of Northern Michigan University Sports Hall of Fame and was awarded an honorary Doctor of Business degree from this university in 2005.
Former positions of Peter Reijula
| Companies | Position | End |
|---|---|---|
American Capital Asset Management LLC
 American Capital Asset Management LLC Investment ManagersFinance American Capital Asset Management LLC (American Capital) is a private equity firm founded in 1986 by Malon Wilkus. The firm is headquartered in Bethesda, Maryland. | Corporate Officer/Principal | 2009-12-30 |
McCain Foods Ltd.
 McCain Foods Ltd. Food: Specialty/CandyConsumer Non-Durables McCain Foods Ltd. engages in manufacture of frozen food products. It offers frozen french fries and potato specialties. The firm also offers pizza, appetizer, oven meal and vegetables for both the retail and foodservice industries. The company was founded by George Wallace Ferguson McCain, Harrison McCain, Robert McCain and Andrew McCain in 1957 and is headquartered in Toronto, Canada. | Corporate Officer/Principal | 2006-12-30 |
General Foods Corp.
 General Foods Corp. Food: Specialty/CandyConsumer Non-Durables General Foods Corp. processes and markets packaged grocery and meat products. The company is based in Orlando, FL. General Foods was acquired by Altria Group, Inc. on September 25, 1985 for $5,627.64 million. | Corporate Officer/Principal | - |
Tropicana Products, Inc.
 Tropicana Products, Inc. Food: Major DiversifiedConsumer Non-Durables Tropicana Products, Inc. manufactures and markets branded juice-based beverages. Its products include Tropicana Pure Premium, Tropicana Premium Drinks, Tropicana Essentials, Trop 50, and Tropicana Tropics. The company was founded by Anthony T. Rossi in 1947 and is headquartered in Purchase, NY. | Corporate Officer/Principal | - |
Alberto-Culver LLC
 Alberto-Culver LLC Household/Personal CareConsumer Non-Durables Alberto-Culver LLC manufactures and markets personal care and household products. It offers food and household products, such as salt-free seasoning blends, butter flavored sprinkles, sugar substitute, antistatic spray, and furniture polish; hair and skin care products like soap and deodorant body powder products, hair care products, shampoo and shower products and conditioners and beauty and health care products, such as adhesive bandages, antacids, salt substitute, cotton buds, wet wipes, liquid soaps, antiperspirants and cologne for women, artificial sweetener, detergents, hand and body lotions, facial cleansers and natural pharmaceuticals. The company was founded by Leonard H. Lavin in 1955 and is headquartered in Melrose Park, IL. | Corporate Officer/Principal | - |
Training of Peter Reijula
| Northern Michigan University | Undergraduate Degree |
| Michigan State University | Masters Business Admin |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 5 |
|---|---|
American Capital Asset Management LLC
American Capital Asset Management LLC Investment ManagersFinance American Capital Asset Management LLC (American Capital) is a private equity firm founded in 1986 by Malon Wilkus. The firm is headquartered in Bethesda, Maryland. | Finance |
McCain Foods Ltd.
McCain Foods Ltd. Food: Specialty/CandyConsumer Non-Durables McCain Foods Ltd. engages in manufacture of frozen food products. It offers frozen french fries and potato specialties. The firm also offers pizza, appetizer, oven meal and vegetables for both the retail and foodservice industries. The company was founded by George Wallace Ferguson McCain, Harrison McCain, Robert McCain and Andrew McCain in 1957 and is headquartered in Toronto, Canada. | Consumer Non-Durables |
Alberto-Culver LLC
Alberto-Culver LLC Household/Personal CareConsumer Non-Durables Alberto-Culver LLC manufactures and markets personal care and household products. It offers food and household products, such as salt-free seasoning blends, butter flavored sprinkles, sugar substitute, antistatic spray, and furniture polish; hair and skin care products like soap and deodorant body powder products, hair care products, shampoo and shower products and conditioners and beauty and health care products, such as adhesive bandages, antacids, salt substitute, cotton buds, wet wipes, liquid soaps, antiperspirants and cologne for women, artificial sweetener, detergents, hand and body lotions, facial cleansers and natural pharmaceuticals. The company was founded by Leonard H. Lavin in 1955 and is headquartered in Melrose Park, IL. | Consumer Non-Durables |
Tropicana Products, Inc.
Tropicana Products, Inc. Food: Major DiversifiedConsumer Non-Durables Tropicana Products, Inc. manufactures and markets branded juice-based beverages. Its products include Tropicana Pure Premium, Tropicana Premium Drinks, Tropicana Essentials, Trop 50, and Tropicana Tropics. The company was founded by Anthony T. Rossi in 1947 and is headquartered in Purchase, NY. | Consumer Non-Durables |
General Foods Corp.
General Foods Corp. Food: Specialty/CandyConsumer Non-Durables General Foods Corp. processes and markets packaged grocery and meat products. The company is based in Orlando, FL. General Foods was acquired by Altria Group, Inc. on September 25, 1985 for $5,627.64 million. | Consumer Non-Durables |
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