Americanas S A : Annual Report - 2021

Americanas S.A. annual report 2021

annual report 2021

table of contents

1	2	3	4	5	6
	introduction	Americanas S.A.	corporate governance	financial performance	it is time to add		attachments
	Message from		Who are we	Just one Americanas	Scenario	+ Excellence		GRI Standards Index
	management		10 - 19	24 - 25	35 - 36	54 - 72		138 - 149
	04 - 06		Purpose and values	Best practices	Results	+ Development		SASB Index
	About the report	20	26 - 33	37 - 38	73 - 114		150 - 151
	07 - 08		Our strategic model					+ Ecoefficiency		TCFD Index
			21 - 22					115 - 136		152 - 153
											Capitals Map
											Letter of Assurance
											Credits
											154 - 157

introduction

Message from management 04 - 06

About the report 07 - 08

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message from management

GRI 2-22

2021: a historic year for Americanas S.A.

2021 was a historic year for Americanas' trajectory of over 90 years. We have accomplished great achievements, announced acquisitions that take us to another level, we have seen businesses created internally, such as Ame, reaching maturity and generating surprising results. A historic year that ends, a new chapter that begins, with the combination of the assets and shareholder bases of Lojas Americanas and B2W, creating a single Company for customers and investors, Americanas S.A.

The fourth quarter of 2021 saw the start of the benefits harvesting from the combination of the two businesses and the results already indicate that we will have even more gains ahead. We now have over 51 million active customers - a number that indicates that our brand is now part of the lives of all Brazilian families. We ended December last year with triple the number of customers shopping in physical stores and also in digital stores, when compared to December 2019.

With the combination of operations, there are no more barriers preventing the migration from one platform to the other, at

a time when the entire market sees the cost of acquiring customers growing, being able to "fish in their own aquarium" sets us apart. Today, more than one million downloads of the Americanas app are made per month in physical stores, a direct reflection of the physical and digital combination.

Moreover, in the last quarter of 2021, important months for retail, we were able to give a new impetus to what we call O2O (online to offline), expanding ultra-fast delivery by up to three hours. Based on data intelligence that supported us in demand projections, we used stores all over Brazil to distribute items that were only found online, allowing the customers to receive their merchandise immediately after purchase, also reducing the shipping cost. As of December 2021, over two million orders were delivered in less than three hours.

annual report 2021

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With a more integrated Company, as a result of the operational combination, we fulfilled our commitment to accelerate and grow total sales above the market, maintaining healthy profitability and generating cash. Achieving this feat in a year with such a challenging macroeconomic scenario is not trivial. In 2021, Americanas S.A. recorded a 33% growth compared to 2020, and reached the highest profit in history: R$ 731 million. The combination of operations, which improved the customer experience, is the main factor behind this performance. But we also credit this result to a model that we have followed throughout our history: the wide assortment of 137 million items, focused on offering more convenience to customers and less dependence on electronics.

In times when the purchasing power of the population is compromised, this diversification makes us more relevant, because we get to participate in more of the customer's consumption moments. The average ticket is lower, but recurrence is higher. For decades, Americanas has shown that being present in the lives of Brazilians in this way is a distinguishing factor.

And this strategy is at the heart of the moves we've made recently. In the last two years, we have announced ten M&As. In the fourth quarter, after all regulatory approvals, we effectively started to integrate the operations of the Hortifruti Natural da Terra food retail chain, acquired in August. On December 30, the Administrative Council for Economic Defense (CADE) also approved the creation of VEM Conveniência, a joint venture with Vibra (formerly BR Distribuidora), to unite BR Mania, a convenience stores chain franchised at BR service stations, and a Local network operated by Americanas. As a result, we reached more than 3,500 stores - twice as much as that of December 2020 - with the potential to deliver a strong expansion plan in the coming years.

As a Company that is always close to the customer, we are attentive to all consumption and service experiences. Thus, we continue to invest in the development of Ame, a financial platform and super-app, with 87 features, where it is possible to make payments, make loans and even hire services from self-employed professionals. In addition to being an engagement platform for our customer base, Ame also provides technology solutions for other companies and consolidates itself as a complete credit platform for

individuals and companies. In 2021, this case of innovation also achieved an excellent performance: we surpassed the mark of 29 million downloads and reached R$ 26 billion in total payment volume (TPV).

In the fourth quarter, Ame still recorded the first monthly breakeven, which was only expected for 2022.

In 2021, Americanas S.A. recorded a 33% growth over 2020, and reached the highest profit in history:

R$ 731 million