The total number of digital subscriptions of
- The number of digital subscriptions of AS Delfi Meedia that publishes the news portal Delfi, newspapers Eesti Päevaleht, Maaleht, Eesti Ekspress and several popular magazines increased by 20% year-over-year (4th quarter: 4%) and totalled 102,793.
- The number of digital subscriptions of AS Õhtuleht Kirjastus, 50% of which is owned by Ekspress Grupp, increased by 10% year-over-year (4th quarter: -2%) and totalled 24,875.
- The number of digital subscriptions of Geenius Meedia OÜ increased by 25% year-over-year (4th quarter: 8%) and totalled 6,998.
- In
Latvia , the number of digital subscriptions of Delfi A/S increased by 87% year-over-year (4th quarter: 31%) and totalled 26,427. - In
Lithuania , the number of digital subscriptions of Delfi increased by 112% year-over-year (4th quarter: 39%) and totalled 39,872. - The Lithuanian media portal Lrytas started selling paid content in the 4th quarter of 2023 and reached 6,363 digital subscriptions by the end of December.
Comments by the Chairman of the Management
“Last year as a whole and especially the last quarter were very successful for the media publications of Ekspress Grupp. The total number of subscriptions increased by 41 per cent in the Baltic States in a year and totalled 207,000 at the end of December.
On the Estonian market, the number of digital subscriptions of our largest media company, Delfi Meedia, increased by 20% in a year and exceeded 100,000 subscriber threshold for the first time in December. Compared to the population of
On the Lithuanian and Latvian markets, there was also a certain breakthrough in switching to a digital subscription model, which we have anticipated for a while already. The number of digital subscribers of Delfi in
Detailed overview of digital subscriptions
change | change | ||||
AS Delfi Meedia | 102,793 | 98,982 | 4% | 85,551 | 20% |
AS Õhtuleht Kirjastus | 24,875 | 25,406 | -2% | 22,530 | 10% |
Geenius Meedia OÜ | 6,998 | 6,466 | 8% | 5,616 | 25% |
Delfi AS ( | 26,427 | 20,169 | 31% | 14,131 | 87% |
Delfi UAB ( | 39,872 | 28,730 | 39% | 18,780 | 112% |
Lrytas UAB ( | 6,363 | - | - | - | - |
Total Ekspress Grupp | 207,328 | 179,753 | 15% | 146,608 | 41% |
The Group considers only the subscriptions with the value of more than
Digital subscription revenue makes up an increasingly larger share of the digital revenue base of Ekspress Grupp. We are moving in the direction of the Group's long-term goals of increasing the volume of digital subscriptions to 340,000 subscribers in the Baltic countries by the end of 2026. The long-term goals of Ekspress Grupp were established and disclosed at the beginning of 2022.
Argo Rannamets
CFO
Email: argo.rannamets@egrupp.ee
© OMX, source