Barbara Bui specializes in the design and marketing of luxury off-the-peg clothing for women, accessories (shoes and bags). The clothing and accessory lines are uniquely positioned in the fashion sector. The collections are distributed in Barbara Bui boutiques located in Paris, Milan, New York, Los Angeles, Moscow, Monaco, and Beirut, and through a network of exclusive multi-brand points of sale in France and elsewhere. Net sales break down by type of stores as follows:
- company-owned stores (56.4%);
- multi-brand stores (43.6%).
Net sales are distributed geographically as follows: France (80.4%), Eastern Europe (3.3%), Europe (9.6%), the United States and Canada (4.5%), Africa and Middle East (2%), Asia/Pacific (0.1%) and other (0.1%).
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