Bio-on and Innova Imagen announced to have signed an exclusive agreement to design the realization of the first plant in Mexico for the production of 100% natural and biodegradable bioplastic, obtained from agro-industrial residues and by-products. The agreement grants to Innova Imagen the exclusive right to realise on the field the development of the investment and evaluate the business initiative regarding the use of the Bio-on technologies in Mexico for a period of 18 months. To Bio-on this is an agreement worth half a million euros, the first of its kind in Central-North American region and confirms the success of the business model based on the licensing of one of the most innovative technologies in the world in the sector of biopolymers. The collaborative initiative will begin in the next weeks with the use of different feedstock largely available in Mexico, including wastes from the agave processing, in order to implement an engineering project of an industrial plant for the production of PHA bioplastics with different possible scenarios which combine different raw materials to be valorized and numerous market segments to be satisfied. The technology developed and demonstrated at industrial level by Bio-On is promising in the face of the global problem of contamination by plastics and its consequences on human health – declares Rogelio Himes, Co-Founder and CSO of Innova Imagen – and the possible development of PHAs applications for textile and fashion industry particularly attracted interest, because they have the potential to replace synthetic fibers such as polyester, one of the largest sources of pollution of oceans caused by microfiber shredding when the clothes are washed and become in contact with ecosystems and remain for centuries just as many of the existing plastics. The PHA revolution is already a reality – underlines Marco Astorri, President and CEO ofBio-on – and those who really want implement radically green technologies and shift towards a really sustainable production systems have no more excuses. Himes Group, particularly sensible about the environment protection and concerned by bad human habits in plastic consumption, made the right choice and Bio-on team really looks forward to starting this new collaboration in Latin America in order to satisfy the fast-growing market of PHA bioplastics.