Gaucho Group Holdings, Inc. announced the appointment of Michael Koh, founder of one of the most respected real estate property management and consulting firms in Argentina, to the Advisory Board of Gaucho Holdings. Michael Koh is a distinguished figure in the Argentine luxury real estate sector, recognized for his visionary approach. As the managing partner and founder of Koh Investments, he established ApartmentsBA, Argentina's most respected real estate property management and consulting firm. Under his leadership, ApartmentsBA thrived until its acquisition by Luxury Retreats in 2010. Additionally, he co-founded and led fypio, a real estate software company, showcasing his versatility in real estate development and technological integration within the sector??. Mr. Koh is currently spearheading the innovative real estate portal, Casa Libre?, set to launch in First Quarter of 2024. This platform is anticipated to revolutionize the Argentine real estate market, replacing Zona Prop with its advanced features, including revolutionary software, 3D floor plans, and video walkthroughs. Post-launch in Argentina, there are plans for expansion into Mexico. This ambitious project further demonstrates Mr. Koh's pioneering spirit in the real estate technology space, having already made a significant impact with fypio, a software that powered Rocket Homes, a direct competitor to Zillow??. The addition of Mr. Koh to the Advisory Board is expected to enhance Gaucho Holdings' strategic vision and guide its growth in the dynamic luxury real estate market of Argentina. His extensive experience and deep understanding of the Argentine real estate sector will be invaluable in navigating the new economic landscape and seizing investment opportunities.
Michael Koh's appointment comes at a crucial time following Argentina's recent elections, signaling a potential shift and revitalization in the economy. Gaucho Holdings recognizes this political change as an opportunity for economic growth and investment in Argentina, where the Company has been actively investing since 2007.