During the Shanghai 2012 Appliance World Expo (AWE) which was held during March 20th ~23rd, Midea Group displayed a comprehensive line of trendy and forefront appliances under brands of Midea, Little Swan etc, with the largest exhibition space of 600 sq.m. among exhibitors.

2012 AWE was the tenth holding since its debut in 1992. After two-decade continuous development, it has become the largest and highest level of world-class appliance expo in the Asia-Pacific region. It captures the latest development trends timely and accurately, which are reflected and guided through expo and a series of events.

Midea drew extensive attention from world-wide visitors and professional buyers with its state-of-art products like Midea Full DC inverter air-conditioners, Vandelo Italian Style three door refrigerators and automatic detergent dispensing washing machines.

Midea Full DC inverter air-conditioner, adopting the most advanced technology on inverter controls, can achieve minimum power consumption as low as 30W and save as much as 59% energy than regular air-conditioners. Being the only Chinese manufacturer which fully possesses the core techniques on inverter controls in the whole industrial chain, Midea owns systematic design abilities covering compressors, indoor motors, outdoor motors and controlling modules.  Midea Italian Style three door refrigerator is equipped with large storage capacities including a convertible compartments. Other features including unique LED photosynthetic lights to keep food fresh and multi-dimensional accurate temperature control  focusing on food management instead of just storage. Midea Aishang series front load washing machines lead consumers to a green and low carbon era with design features of steam washing, spray water circulation, intelligent  drying,  D-PLUS inverter control technique as well as the innovative ecological washing for fabric protection.  Midea Ruiquan Air Source heat pump water heater, with environment protection refrigerant R134a in the system, combined a hybrid application of air source heat pump technique and electric heating. The units can achieve instant heating to satisfy with large hot water loads.

According to industrial estimates, 2012 Chinese appliances industry will regress to the normal growth pace while some government's incentives phased out. Manufacturers like Midea will promote an improved product portfolio to better support the market growth.

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This press release was issued by GD Midea Holdings Co. Ltd. and was initially posted at http://global.midea.com.cn/midea/news/news!show.action?requestId=523 . It was distributed, unedited and unaltered, by noodls on 2012-03-23 11:52:57 AM. The issuer is solely responsible for the accuracy of the information contained therein.