''
But this latest notching up in sales growth for
The spread of Omicron does appear to have boosted the fortunes of the grocers even further. The spread of the new variant, the fear of infection and the mass cancellation of Christmas parties drove consumers yet again back to the home for their social lives. So a bumper December of this level for the grocers may be hard to replicate, which may partly account for the share slide of grocers in early trading. There is also much uncertainty ahead about shopper's habits, given the income squeeze, and it's unlikely baskets will continued to be piled high with expensive treats, making the battle over value that bit more competitive.''
NOTES FOR EDITORS
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