The pandemic has significantly changed what customers need.
1 People are attaching greater importance to security and physical proximity. Their homes are very important to them and they are prepared to invest in them.
2
3
People's need for security is also reflected in their shopping
habits: fewer contacts, higher average spend, more click & collect, more online.
These two changes both play to our strengths and enabled HORNBACH to gain substantial market share in the countries where it operates.
HORNBACH on track to deliver further organic growth
High customer satisfaction across Europe
# 1 DIY store in Germany, Austria and Sweden according to recent surveys1)
HORNBACH with the highest net promoter score among German competitors (+31)
Best webshop in Germany, Austria, the Netherlands, Switzerland2)
Organic network expansion continued
2 new stores opened in Q2 2021/22
165 DIY stores in 9 countries as of Aug 31, 2021
Trollhättan, Sweden (29.6.2021)
E-Commerce sales continue to rise as Covid restrictions lift
Online sales (incl. Click & Collect) up by 48% to € 593 m in H1
Online share of HORNBACH Baumarkt Group sales now at 20% (LTM)
Number of customer accounts above 3 million as of Aug 31, 2021 (+20% since end-FY 2020/21)
Kundenmonitor Germany
Cluj, Romania (15.7.2021)
Sources: 1) Kundenmonitor Germany, Austria, Switzerland (2021), Evimetrix (Sweden; 2021), 2) Kundenmonitor Germany, Austria (2021), Retailer of the Year Austria, Netherlands, Switzerland (2021), no data for Czech Republic, Slovakia, Romania, Luxembourg
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Hornbach-Baumarkt AG published this content on 30 September 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 30 September 2021 07:51:10 UTC.
Hornbach Baumarkt AG is a Germany-based operator of Do-it-yourself (DIY) stores and home centers across Europe with focus on Germany. The Company specializes in the sale of products and services within its garden centers, as well as through its online store. It offers products in various categories, such as bath and sanitation, construction materials, wood, windows and doors, flooring and tiles, paint and wallpaper, garden, heating, air conditioning and ventilation, household items, kitchen machines and utensils, lighting and electrical solutions, machinery and tool, as well as various products for pets, including food and toys, among others. The Company's main shareholder is Hornbach Holding AG & Co KGaA.