Icelandair Group hf. announced that Sylvia Olafsdottir has been appointed as Chief Customer Officer and Rakel Ottarsdottir has been appointed as Chief Digital Officer of Icelandair Group. They will both take seats on the Executive Committee and will start in the first quarter of the year.

Sylvia rejoins Icelandair Group from the technology company Origo where she has served as Managing Director of Business Development and Marketing for the past year. Sylvia first joined Icelandair in 2018 and served as Director of Operations Support and later as Director of Network Planning & Scheduling. She worked at the energy company Landsvirkjun from 2015 as the Head of its Geothermal Department.

Rakel has served as Chief Information Officer (CIO) of the pharmaceutical company Alvotech for the past year. Before that she was CIO and VP of Global Program Management Office at the international orthopedics company Össur. Prior to that, Rakel worked for 14 years at Arion Bank where she served as Managing Director of Corporate Development and Marketing from 2011 and was CIO from 2016 where she led the successful digital transformation of the bank.