Artificial Intelligence
Designed for the
Futureof Advertising.
Now.
AI poweredprogrammatic | 90 associates |
mediabuying,insights | withoffices inSanJose |
reporting,&mediamix | andLittleRock |
modeling |
27 Patents/Pending | Results thatbeat |
competitors on | |
averageby67% |
SafeHarbor Statement/ Non-Disclosure
This presentation includes or incorporates by reference statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements
relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause the Company's actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward‐looking statements. These statements include, but are not limited to, information or assumptions about expenses, capital and other expenditures, financing plans, capital structure, cash flow, liquidity, management's plans, goals and objectives for future operations and growth. In some cases, you can identify forward‐looking statements by the use of words such as "may," "could," "expect," "intend," "plan," "seek," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. You should not place undue reliance on forward‐looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could cause
actual performance or results to differ materially from those expressed in or suggested by forward-looking statements. These statements are based on the current expectations or beliefs of the Company's management and are subject to various known and unknown risks that
could cause actual results to differ materially from those described in the forward-looking statements, including, but not limited to, product demand, pricing, market acceptance, changing economic conditions, risks in product and technology development, the effect of the Company's accounting policies, increasing competition, the Company's ability to integrate companies and businesses acquired by it and
certain other risk factors, including those that are set forth from time to time in the Company's filings with the United States Securities and Exchange Commission, which may cause the actual results, performance and achievements of the Company to be materially different from
any future results, performance and achievements implied by such forward-looking statements.
The Current Environment
T H E E N V I R O N M E N T
Consumers are
demanding increased privacy
Audiences are becoming difficult to reach with traditional consumer tracking data
Governments are implementing privacy regulations at a global scale
AI that enables targeting the WHY not the WHO is the only way forward
A B O U T I N T E N T K E Y
What We Built
IntentKey® is a large-language model
that finds your best audiences by
reading the entire web.*
It builds custom IntentKey Models
from patterns & connections to buy media more effectively.
*U.S. & Canada Traffic
A B O U T I N T E N T K E Y
How IntentKey Works
Concept
Website | Website | Analysis+ | |
Concept | |||
Concept | |||
Discovery | Concept | ||
Website | Website |
LLM learns | AI analyzes data | AI develops models |
Over 110B pages of | Finds patterns | Understands consumer |
content with 1M+ new | and trends to | interests & WHY content is |
URLs each day | understand WHY | consumed via 25+M AI- |
URLs are visited | identifiedconcepts |
BuyingPlatform
Adshownwhen
WHYs match
AI understands ideal
audience and shows ads
to new audienceswith
similar concepts
Our AI Solves "Why?"
Everyone buys thesameWHO-basedmodels. | Has Sleep | ||
K E Y | Apnea | ||
Urban | |||
T | Difficulty | ||
Living | |||
N | Breathing | ||
Interested | Male | ||
E | Needs | ||
T | In Fashion | Age 30-45 | |
Study Aids | |||
I N | |||
U T | Frequent | Dual HHI | Listens to |
O | Business | Income: | Music |
Traveler | $140,000 | ||
A B | |||
Married | |||
With Two | Interestedin | Live in | |
Children | Technology | Northern | |
(10 And 8) | College | Geos | |
Degree |
Trouble
Sleeping
Quality
Sleep
Lives in a
BigCity
Business
Traveler
Wants to
Improve
Sleep
Quality
Owns a
Snoring
Dog
Needs Noise
Canceling
Headphones
Short
Snout
Custom,CONCEPT-basedIntentKeyModels identifyWHY&WHENinterestis shown.
Our AI Understands Campaign Impact
M E D I A M I X M O D E L I N G
Media Mix Modeling
Client KPI | |||
Channels | $ Revenue | Foot Traffic | |
Lead Gen | ROAS | ModelScoring | |
+ Training | |||
+ Confidence | |||
ROI | Sales |
Video | 15% |
LTV | 20% |
Native | 5% |
Audio | 12% |
Search | 8% |
Display | 10% |
CTV | 18% |
Social | 12% |
1 | 2 | 3 |
Informationcollectedaboutchannel | AI analyzes fluctuations | Mediamix |
spenddata+clientKPI | inKPI againstfluctuationsof | optimized |
channel spend |
N U V O C L I E N T
The Inuvo Client
ManagedServices
16,000+
Mid-size agencies in the US & Canada
https://www.statista.com/statistics/184810/establis hments-in-us-advertising-and-related-services/
Self-Service
6
Major Holding
companies
GTM Support
42
Growing sales, marketing,
& support teams
T H E I
80% | |
Inuvo mid-size market | Global |
penetration | Media Buying |
" |
1%
70%+ 50%+
2023 Press Mentions
40+
Digital Programmatic
Competitive Advantage
Cookieless AIModels
E A W A Y S | Inuvo | |||
Trade Desk | ||||
A K | Dstillery | |||
T | ||||
Self-Service | ManagedService | |||
A L | ||||
I N | Basis | |||
F |
Resonate
Cookie Reliance
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Disclaimer
Inuvo Inc. published this content on 04 March 2024 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 06 March 2024 14:59:09 UTC.