Mavenir announced the launch of its Communications Platform as a Service (CPaaS), an integrated Software as a Service (SaaS) offering. Mavenir's CPaaS combines Application Programming Interface (API) enablers and turnkey applications to deliver a complete customer engagement and business messaging monetization solution for Communications Service Providers (CSPs). CPaaS enables digital transformation, helping businesses improve customer engagement and increase efficiency, and represents a growing business opportunity for CSPs.

Mavenir CPaaS allows CSPs to: Increase the monetization of their network assets — by enabling new business use cases and applications. CSPs looking for new revenue streams can directly offer businesses a way to integrate communications capabilities within existing business applications and processes, leveraging their existing network assets to provide reliable traffic termination; Capitalize on business transformation trends like conversational commerce — CSPs can also expand their offering with Mavenir's CPaaS business messaging and customer engagement capabilities, delivering multi-channel mobile-native messaging experiences like RCS on Google Business Messages, Apple Messages for Business, SMS, and MMS; Create rich messaging experiences — Mavenir CPaaS includes turnkey applications like Smart 2FA, Campaign and Chatbot Studios, Visual Flow Builder, SMS Message Exchange for Webex and Microsoft Teams, Number Masking, as well as a set of programmable APIs for voice, video, o millionichannel messaging, and WebRTC capabilities; Accelerate innovation and differentiation — using the Mavenir CPaaS APIs and SDKs, CSPs can use their internal innovation teams or work with third-party partners to combine their network capabilities into new, unique, and differentiated service offerings that address specific industry verticals (e.g., healthcare, financial services, travel & hospitality, etc.). Mavenir CPaaS is available as a SaaS offering, managed and operated by Mavenir in the public cloud and offered in a pay-as-you-grow model that minimizes upfront investments and risks, accelerating time to market.