Maxx Sports TV Inc. has named David Tagliarino to serve as President of Maxx Sports TV where he will oversee all operations of the company beginning on May 1 of 2023. With over 30 years of sports and entertainment experience, Houston native and University of Houston alumnus, Tagliarino has been deeply involved in the evolution and growth of the Houston sports landscape over the last two decades while serving in various leadership roles that assisted Houston in securing the rights in hosting some of the and most high-profile sports and entertainment events in North America. Tagliarino spent the last five years as University of Houston Athletics' Chief Revenue Officer & Deputy Athletics Director where he was responsible for all aspects of the department's external and commercial activities including marketing, communications, ticket sales, box office, content services, broadcasting, licensing, merchandising, multi-media rights, special events and all other revenue-producing activities.

Since arriving at the University of Houston in 2018, Houston Athletics has experienced unprecedented growth and success highlighted by a 38% increase in its operating budget to negotiating a move into the Big 12 Conference beginning in 2023. Prior to the University of Houston, Tagliarino spent six years as the Chief Operating Officer & Senior Vice President for Forever Orange, LLC, where he served as a member of the organization's senior management team and was responsible for the day-to-day management and operations of all five operating companies: Houston Dynamo of Major League Soccer (MLS), Houston Dash of the National Women Soccer League (NWSL), Shell Energy Stadium (formally BBVA Compass Stadium), Houston Sports Park and Dynamo Charities. From 2001-12, Tagliarino served as the Director of Sports Marketing & Sponsorship Sales at SMG-NRG Park (formally Reliant Park) where he was responsible for all new corporate sponsorship business activities as well as securing, negotiating and managing the company's sports marketing-related events and initiatives.

During his tenure, NRG Park hosted some of the most high-profile sporting events, including the 2002 and 2005 Big 12 Football Championships, Super Bowl XXXVIII, 2008, 2010, and 2015 NCAA Men's Basketball Regional Tournaments, and the 2011 and 2016 NCAA Men's Basketball Final Four Tournament events. Tagliarino began his professional career in 1992 working in the NBA for the Houston Rockets along with an eight-year career in professional hockey serving in various leadership roles with the Tampa Bay Lightning (NHL) and Houston Aeros (IHL).