(Alliance News) - NVP Spa announced Monday that it has signed a strategic agreement until the end of 2028 with SS Lazio Spa.

NVP will be the exclusive partner for the management of the soccer club's new media company, digital entertainment services "Lazio Style Radio" and "Lazio Style Channel" broadcast on SKY channel 233 in SVOD mode, as well as the management of web and social channels and the creation of the new OTT platform.

"NVP will ensure know how and expertise through a selected group of highly qualified professionals; in addition, it will be responsible for the design and implementation of all new official digital environments and the creation of content for SS Lazio's multi-channel OTT platform, as well as the management of social channels and the development of the media company's future digital strategy," the SME explained.

The organization of the processes will take place at the media company's operational headquarters in Formello, Rome, supporting "remote production" activities at the NVP Innovation Hub in Cologno Monzese, Milan.

Ivan Pintabona, board member and CTO of NVP, commented, "Thanks to the foresight of President Claudio Lotito, who aims at enhancing all property rights with the relevant future prospect of strengthening the SS Lazio brand, this relevant partnership was born, representing for NVP the achievement of an important milestone in the creation and delivery of innovative digital diservices. The agreement signed represents for NVP a concrete recognition of the investments in technology and digital innovation made in recent years and confirms that the end-to-end media coverage strategy represents the ideal profile to the development of important brands such as SS Lazio."

Claudio Lotito, president of SS Lazio, added, "This agreement between two leaders in their respective fields opens its doors to an absolute novelty. The synergy with NVP, a model in the realization of content, will lead SS Lazio to become, in fact, the first media company in Italy, going down a road never before traveled by any Italian team, with the aim of further enhancing the communication work carried out so far, aimed at enhancing the brand, increasing revenues and growing the club internationally, to be closer and closer to our fans and all soccer fans."

By Giuseppe Fabio Ciccomascolo, Alliance News senior reporter

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