Ozon Holdings PLC (NasdaqGS:OZON) is exploring options for entering the online cinema market, Kommersant reported, citing sources. According to the newspaper, Ozon has consulted with ivi.ru, Megogo and the Viasat video service, part of the National Media Group. The company is considering the possibility of both buying a ready-made platform and a white label format that would allow Ozon to sell online cinema services under its own brand. The final decision on the format has not yet been taken.