SponsorsOne Inc. announced the appointment of Billy Melnyk to the company's Advisory Team. Billy Melnyk is the On-Premise Director at Bacardi USA where he leads a team focused on Bacardi's most influential accounts. Previously, he's acted as the company's Digital lead and forged leading digital media partnerships with Facebook and Google.

Melnyk also led music and experiential programming including the global Bacardi B-LIVE music program that featured artists such as Diplo, A-Trak, Kid Cudi, James Murphy, and Major Lazer, and executed a global partnership and 90 date global tour with the Black Eyed Peas.