On 7 May 2017, the board of directors of B.S.D Crown Ltd. resolved to appoint Mr. Joseph Williger as the Active Chairman of the board and to appoint Mr. Gil Hochboim as a director of the company with immediate effect. Mr. Hochboim is the CFO of S.R. Accord Ltd. Mr. Hochboim served more than 15 years as the CEO and CFO of Willi Food Investments Ltd. and G. Willi Food International Ltd.