Recurrent holds the largest suite of military brands and content in the digital media landscape. Its dedicated Military vertical is veteran-led and comprised of three digital publishers (Task & Purpose,
Recurrent’s We Are The Mighty brand is synonymous with telling stories that highlight the individuals and organizations making a positive impact in all five service branches as well as the military spouse and veteran communities. The marketing and advertising campaigns as well as video productions of the We Are The Mighty movement, resonates within the military community because it is told through the lens of those who have worn the uniform. The new We Are The Mighty channel is the latest addition to VYRE’s niche channels and carries this mission forward as it targets the 133 million mega-niche community of America's military, veterans, and their families.
We Are The Mighty channel will be monetized through programmatic advertising, delivered by Publica, a leading independent CTV advertising platform system, along with product placement opportunities with original content and special curated events.
The formation of this partnership was spearheaded by two key people:
“We Are The Mighty understands the power and importance of authentic storytelling within the military community. Through our partnership with Vyre, we are thrilled to launch the We Are The Mighty Military Channel, a platform dedicated to showcasing the diverse experiences and voices of those who have served. This collaboration embodies a 'for us, by us' mentality, empowering veterans, service members, and their families to share their stories in a way that resonates deeply with our military audience. To find a partner who believes in this mentality as much as everyone in Recurrent’s military vertical does, is incredibly unique. Together, we aim to deliver engaging content that not only celebrates service but also fosters connection and understanding for our military community.” -
And VYRE Network’s
"This partnership is personal to me, being a Veteran of the
VYRE users will be able to stream WATM’s curated TV shows, feature stories and documentaries in the second quarter 2024 through VYRE free apps on Apple TV, Roku, Amazon Fire, Android, iPhone, Smart TV’s, LG, Samsung TV, Sony, Panasonic, and VYRE.tv
ABOUT RECURRENT
Recurrent is a digital media company whose content from trusted brands aims to foster generations of passionate audiences across enthusiast verticals. Recurrent is focused on optimizing and growing trusted digital media brands within five key categories: Automotive, Home, Military and Defense, Science and Tech, and Outdoors. Its titles such as BobVila.com, The Drive, Dwell, Popular Science, and Outdoor Life inspire and inform more than 70 million unique visitors each month.
ABOUT VYRE NETWORK
VYRE Network is a free global streaming platform that delivers NEXT-GENERATION movies, shows, and sports, live and on-demand to audiences worldwide through niche channels. Since its launch in 2019 VYRE has consistently been a bridge between independent and mainstream entertainment for film creators and athletes. Vyrenetwork.com
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Forward Looking Statements
This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. Such statements include any that may predict, forecast, indicate, or imply future results, performance or achievements, and may contain the words estimate, project, intend, forecast, anticipate, plan, planning, expect, believe, likely, should, could, would, may or similar words or expressions. Such statements are not guarantees of future performance and are subject to risks and uncertainties that could cause the Company's actual results and financial position to differ materially from those in such statements, which involve risks and uncertainties, including those relating to the Company's ability to grow. Actual results may differ materially from those predicted and any reported should not be considered an indication of future performance. Potential risks and uncertainties include the Company's operating history and resources, together with all usual and common economic, competitive, and equity market conditions / risks.
Source: VYRE Network
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