Covetrus announced its activities at VMX 2024. During the event, the company will showcase its integrated VetSuite?? offering, an innovative end-to-end solution designed to deliver greater practice workflow efficiencies and cost savings to veterinarians so they can better compete in the marketplace and build stronger pet parent advocacy.

The company will also showcase a new strategic collaboration with Zoetis Diagnostics that enables bidirectional connectivity between Zoetis' diagnostic instruments and Covetrus Pulse®?, the industry's first cloud-based veterinary operating system. VMX 2024 will take place in Orlando, Fla., January 13-17, 2024. Independent veterinary practices face many hurdles, including rising costs, labor shortages and increased consumer marketplace competition.

However, these burdens can be lessened when a veterinary practice chooses an integrated solution specifically designed to mitigate these challenges, such as cloud-based practice management software, a dedicated private-labeled online pharmacy and proprietary supplies and equipment. At VMX 2024, Covetrus will share with attendees how the holistic VetSuite approach to their practice can provide the solution they need for challenges. In addition, the Covetrus' and Zoetis' exhibit booths will each have a section dedicated to the other.

Covetrus and Zoetis are partnering to improve practice efficiency and enhance the experience of pet parents. Through this collaboration, veterinary practices in the U.S. will be able to integrate the diagnostic offerings of Zoetis Diagnostics with Covetrus Pulse. This strategic partnership allows for seamless data exchange between specialists and fast, reliable diagnostic results sent directly to the patient's record, which will enable veterinarians to spend more time with patients.

It can also reduce chances of missed tests, save time by reducing redundant work, and improve efficiency in the practice, all of which will help veterinary teams deliver the best care possible.