Creative China Holdings Limited provided group earnings guidance for the nine months ended September 30, 2017. The Group expects to record a significant increase in loss for the nine months ended September 30, 2017 as compared to the loss for the corresponding period in 2016 and a further deterioration from the loss recorded during the interim period of 2017. The main reasons of the increase in loss is similar to the reasons for the recorded loss during the interim period: the decrease in turnover because certain customers had reduced the cooperations in program production with the Group; the mobile live broadcasting and e-commerce business, which continues to face a challenging outlook and requires continual deployment of resources to develop new contents to attract users and therefore the Group incurred higher content production costs, network operating costs and marketing expenses; and (the Group incurred more cost on marketing and customer supporting services to stimulate the development and increase the market share of entertainment contents on demand system business.