PRN Expands Globally with New 'PRN Europe' Division Led by
Willems Brings Deep Experience to the Burgeoning European Retail Media Market
Willems, based in
"With exceptional expertise and vision, we are confident that Tijmen will drive significant growth in retail media advertising sales for our clients, further solidifying our position as the global leader for in-store retail media advertising," commented PRN CEO
"I look forward to supporting retailers and brands in creating innovative in-store experiences that drive sales and increase customer engagement. The STRATACACHE group offers a unique suite of solutions that provides retailers and brands with greater in-store performance measurement and gives consumers a more personalized shopping experience. Together with the talented team, we will further grow the business in EMEA," said Willems.
About PRN:
PRN, part of the STRATACACHE family of marketing technology companies, delivers end-to-end solutions providing retail media monetization, hardware, software, services and support, driving content to 41,000+ screens for major brands in over 13,000 locations. PRN has over 30 years of success in architecting, deploying, and monetizing multi-stakeholder rich media networks. PRN's proprietary set of tools, technologies, content partnerships and creative services have been expressly designed to deliver fresh and engaging experiences that delight out-of-home and retail consumers, engage brands, and deliver maximum value to our venue partners. Learn more about PRN at www.prn.com, on LinkedIn, Twitter @PRNllc or on Facebook.
Contact Information
Director, Communications & Digital Marketing
andrea.poley@scala.com
610-704-8142
SOURCE: PRN
View the original press release on newswire.com.
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