Humble & Fume Inc. announced that current Chairman of the Board Jakob Ripshtein has been appointed Chief Executive Officer effective January 13, 2023. He replaces Joel Toguri, who is stepping down as Chief Executive Officer to pursue other career opportunities. Mr. Ripshtein brings over thirty years of experience leading corporate strategy, marketing, and sales and a deep understanding of the cannabis industry.

He previously served as the President of Aphria Inc., which was acquired by Tilray Brands Inc. Before that, he was President of Diageo Canada, where he oversaw significant growth, which led to him being named CFO of North America. Mr. Ripshtein will assume the CEO role in addition to his current role as Chairman of the Board.