RB Global, Inc. announced that IAA has implemented the J.D. Power ChromeData VIN Descriptions (CVD) service within the IAA Interact? merchandising platform. This is the next-generation solution for identifying, describing, marketing vehicles, and providing specific details for even more original equipment manufacturers (OEMs).

IAA customers can now access the specific trim-level information for over 90% of the vehicles listed, including Ford and Toyota. Buyers are now able to search for specific makes, models, and trims with more confidence due to CVD's deep and comprehensive vehicle data, configuration rules, and industry-leading data-engineering capabilities. Improved data accuracy also helps to ensure more appropriate sale prices on high-end trims and improve the data science capabilities of IAA, specifically with the IAA Vehicle Value?

predictive valuation model.