SIC has been leader for 40 months and in the year-to-date 2022 leads with 17.6% share;
SIC remains, in May, as the most watched channel on Portuguese television, with 17.1% share, against TVI's 16.5% and RTP1's 10.7%. SIC rises in comparison to April and increases the distance to TVI to 0.6 p.p.;
SIC ends the month of May leading in every day of the week;
SIC's leadership was transversal to practically the whole day, leading in May in the mornings, afternoons, and prime time;
Isto é Gozar Com Quem Trabalha was the most watched entertainment program in May;
Jornal da Noite was the most watched information program on Portuguese television in May;
SIC's leadership in May extended once again to the commercial targets - A/B C D 15/54 and A/B C D 25/54;
Isto é Gozar Com Quem Trabalha was the most watched entertainment program in May;
Jornal da Noite was the most watched information program on Portuguese television in May;
In May, SIC Notícias ended the month with a 2.3% share.
IMPRESA's station ended May leading with 17.1% share, against TVI's 16.5% share and RTP1's 10.7% share, increasing the distance to TVI to 0.6 p.p. SIC has led for 40 consecutive months and will lead in 2022 with 17.6% share against TVI's 16.8% share and RTP1's 10.7% share.
In May, Jornal da Noite was once again the most watched news program, rising in April and leading the generalist channels.
The good results of the existing rubrics throughout the week, such as Opinião de Luís Marques Mendes, Polígrafo SIC and Conceição Lino's rubric - Essencial - contributed very positively to the good performance of Jornal da Noite. Primeiro Jornal, once again, ended the month systematically leading from Monday to Sunday and also rising in relation to April.
In prime time (between 8 pm and midnight), SIC ended the month leading with 19.8% share and rising compared to April. Special highlight for Isto é Gozar Com Quem
Trabalha, which was the most watched entertainment program on Portuguese television.
SIC keeps leading the mornings and afternoons
In the morning slot (between 8 a.m. and 2 p.m.), SIC ended the month leading with a 17.8% share, up in comparison with April and the program Casa Feliz maintained its leadership in the weekday mornings. In the afternoon slot (between 2pm and 8pm), SIC also ended the month leading with a 16.0% share, up in comparison to April.
SIC Thematic channels
In May, SIC Notícias ended the month with 2.3% share.
SIC Mulher ended the month of May with 0.5% share, SIC Radical ended with 0.3% share, SIC Caras ended with 0.2% share and SIC K ended with 0.1% share.
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Impresa SGPS SA published this content on 06 June 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 06 June 2022 17:01:38 UTC.
Impresa, SGPS, S.A. is Portugal's leading communications group. Net sales break down by activity as follows:
- operation of TV channels (82.2%): 8 channels operated (SIC, SIC Internacional, SIC News, SIC Radical, SIC Mulher, SIC K, SIC Caras et Txillo) at the end of 2021. The group also offers an activity of streaming exclusive content by subscription (OPTO) and operation of a sports content portal (ADVNCE);
- publishing of newspapers and magazines (12.5%): weekly newspapers Expresso, Blitz, Boa Cama Boa Mesa, Tribuna, etc.;
- other (5.3%): primarily publishing and distribution of multimedia and digital content (operating primarily through the portals Olhares and InfoPortugal).
Net sales break down primarily by source of income into sales of advertising space (65.4%), sales of TV subscriptions (16.8%) and sales of newspapers and magazines, individually or by subscription (5.4%).
Portugal accounts for 95.9% of net sales.
IMPRESA, SGPS, S.A. 
