Intermedia.net, Inc. announced that Dr. Prasad Akella joined the company as senior vice president overseeing product management and marketing. A seasoned software executive, Akella is based in Intermedia's Sunnyvale, CA office and has global responsibility for all product and marketing functions. He reports to Michael Gold, president, Intermedia. Akella, an entrepreneur and intrapreneur, helped pioneer new market categories like social networks as a founder of Spoke Software. Most recently he was VP and head of global SME/SMB marketing at SAP -- a multi-billion dollar global business growing at over 30% annually. In an earlier role he helped position SAP as a premier cloud service provider.