LAWSON, INC. OSLO ,December 8, 2021 : InNovember 2021 , Meltwater grew the Premium Client segment with 88 customers, representing a net growth in annual recurring revenue (ARR) of$5.4M since October and 34.5% year over year for the Premium segment, including M&A. Among the notable companies entering Meltwater's Premium Client segment in November were new clients such as Electrolux, Signify (Philips Lightning),Energy Transfer ,University of Queensland ,The Scotts Company (Miracle-Gro),Westinghouse Electric Company , and Monster Energy. Moving up from lower client tiers were clients such as Viacom,CMS Energy Corporation , Ria Financial,Carnegie Council ,Kirishima Shuzo ,Domino's Pizza , andLawson Inc. Highlighted November wins Monster Energy Monster Energy is one of the best known and most renowned energy drink brands in the world, with 39 different drinks under the Monster brand, and an impressive 35% share of the global energy drinks market. Monster Energy's marketing strategy relies heavily on sponsorships and partnerships with world famous athletes and influencers, where the instantly recognizable Monster Energy logo adorns the apparel of many of the biggest names in the most exciting sports. Monster Energy has chosen Meltwater's Influencer Marketing solution (Klear) to provide all of its brands and locations with an end-to-end Influencer Management platform to enable their team to manage their influencer and athlete partnerships more efficiently, to better report on the success of their branded social media posts, and to discover new and emerging talent for further collaboration opportunities for their brands. With one global partnership, Monster Energy is able to align varying methodologies, and consolidate multiple tools used by the different brands for Influencer Marketing, bringing greater consistency across their organization.Lawson Inc. Lawson Inc. is a convenience store franchise chain inJapan with over 11,000 stores across all 47 prefectures ofJapan , as well asChina ,Indonesia ,Thailand ,the Philippines and theUSA . As a long-term customer, Lawson has historically leveraged Meltwater for their Media Intelligence needs, to better understand how the franchise chain is being reported on and perceived in the news. Recently, Meltwater began helping Lawson's Customer Contact division to monitor consumer feedback on their stores, their products, and their partners, thanks to the integrated Social Listening capabilities within the Meltwater solution. The division is also leveraging Meltwater's real-time smart alerts to stay on top of important mentions and will be utilizing Meltwater's shareable analytics to forward insights on to internal stakeholders throughout the organization, increasing collaboration and promoting consumer-led in-store improvements. This is a pertinent example of Meltwater providing business critical value to numerous parts of an organization, including those teams outside of traditional buying centers within PR, Communications and Marketing. The information contained in this statement has not been audited and may be subject to change. Please see Meltwater Company Disclosures on https://www.meltwater.com/en/about/investor-relations to stay up to date on company news and updates. For further information, please contact:Geir Harald Aase Investor Relations and Media Contact geir.aase@meltwater.com About Meltwater Meltwater provides social and media intelligence. By examining millions of posts each day from social media platforms, blogs and news sites, Meltwater helps companies make better, more informed decisions based on insight from the outside. The company was founded inOslo, Norway , in 2001 and is headquartered inSan Francisco, California , with 50 offices across six continents. The company has 2,100 employees and 27,000 corporate customers, including industry leaders in several sectors. Learn more at meltwater.com. Cautionary Note Regarding Forward-Looking Statements This communication may contain certain forward-looking statements relating to the business, financial performance and results of the Company and/or the industry in which it operates. Forward-looking statements concern future circumstances and results and other statements that are not historical facts, sometimes identified by the words "believes", "expects", "predicts", "intends", "projects", "plans", "estimates", "aims", "foresees", "anticipates", "targets", and similar expressions. Any such forward-looking statements are solely opinions and forecasts reflecting views as of the date set out on the cover of these materials, which are subject to risks, uncertainties and other factors that may cause actual events to differ materially from any anticipated development, including the risk factors set forth in the Information Document prepared by the Company in connection with the Listing, available at https://newsweb.oslobors.no/message/519564 under the heading "Vedlegg". No liability for such statements, or any obligation to update any such statements or to conform such statements to actual results, is assumed. Furthermore, information about past performance given in this communication is given for illustrative purposes only and should not be relied upon as, and is not, an indication of future performance.
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