Loop Media has announced former MTV and Universal executive Darcy Fulmer as head of music. In her role Fulmer will be responsible for overseeing a team of curators and one of the world's largest content libraries for music videos, with a mandate to create compelling programming for Loop Media's apps for business, mobile, and television as well as its collection of 24/7 music video channels on TV. In addition, Fulmer was Senior Vice-President of Music and Talent for Universal Music Group's Jimmy and Doug's Farmclub and a music consultant for Napster and Revolt TV.
Loop Media, Inc. is a multichannel digital video platform media company that uses marketing technology to offer its services. Its technology and library of videos and licensed content enables it to curate and distribute short-form videos to out-of-home (OOH) dining, hospitality, retail, convenience stores and other locations and venues to enable them to inform, entertain and engage their customers. Its technology provides third-party advertisers with a targeted marketing and promotional tool for their products and services and, in certain instances, allows it to measure the number of potential viewers of such advertising and promotional materials. It distributes its content and advertising inventory to digital screens located in OOH locations primarily through its owned and operated platform of Loop Media-designed small-box streaming Android media players (Loop Players) and legacy ScreenPlay computers, and through screens on digital platforms owned and operated by third parties.