m4e signs Nordic agent Alicom for MIA AND ME and WISSPER Alicom Licensing will be representing m4e's MIA AND ME and WISSPER in the Nordic territories. Höhenkirchen/Munich, 22 May 2017: The German brand management and media company m4e AG has appointed Alicom Licensing as the licensing & merchandising agent for its internationally successful brand "Mia and me" and the latest preschool production "Wissper". Alicom will develop the Nordic licensing program on both properties and is already in negotiations with Baumhaus Verlag, the children's book imprint of Bastei Luebbe AG, to represent the "Wissper" publishing range in its territories as well.

"Mia and me" has been broadcasted successfully on various channels since 2013 in Nordic, while "Wissper" was launched in Finland in August 2016 on YLE, gaining an average share of 78% at 4‐9 year‐old kids, and in Sweden in December 2016 on SVT, averaging 50% market shares at 3‐6 year‐ old kids.

"We are very excited to be partnering with m4e to develop their brands in our markets. I see great things coming up for "Mia and me" and "Wissper". We have already seen an interest from different companies in different branches." says Robert Jardland, Sales Excecutive at Alicom.

Höhenkirchen/Munich, 22 May 2017 m4e AG - Executive Board

Links: www.m4e.de

About m4e AG:

The m4e Group, founded in 2003, is an international brand management and media company focussing on children's and family entertainment content. m4e AG is a leader in creation, production, distribution and marketing of animated and live action programming. Its library of more than 2,300 episodes features some of the most recognizable brands such as "Lizzie McGuire", "Mia and me®", "Tip the Mouse", "Wissper", "Miffy", "Rainbow Fish" and "Conni".

The m4e Group includes Tex‐ass Textilvertriebs GmbH, Telescreen B.V., m4e Television GmbH, the joint venture companies Hahn & m4e Productions GmbH and YEP! TV Betriebs GmbH & Co.KG, as well as m4e Licensing & Merchandising, a full service agency/division that represents international entertainment brands such as "Beyblade", "Yo‐kai Watch" or "Super Wings".

Since July 2007, m4e AG is listed on the Entry Standard at the Frankfurt Stock Exchange (ISIN: DE000A0MSEQ3).

m4e Group - key facts:

  • The full value‐added chain from one source

  • Library of nearly 2,300 episodes of best children and family program

  • Award‐winning shows in over 150 territories worldwide

  • New shows in development/production: "Mia and me®" (season 4, feature film), "The Beatrix Girls" and many more

In February 2017 the Studio 100 Group acquired the majority interest in m4e AG. Both companies will from now bundle all synergies concerning their national and international activities ‐ from the very first idea to a kids' smile in one of the theme parks. Under the roof of Studio 100 one of the largest European companies for children's and family entertainment is now formed

Contacts

m4e AG

Public Relations

m4e AG

Investor Relations

Alicom - A Licensing Company AB

Brand Licensing since 1985

Joe Hofer

T +49‐8102‐99453‐55

E hofer@m4e.de

Twitter twitter.com/m4eAG

Susan Hoffmeister

c/o CROSSALLIANCE communication GmbH

T +49‐89‐89827227

E ir@m4e.de

Robert Jardland

T +46‐(0)8‐702 24 33

E robert@alicom.se

By Mail P.O.Box 92104, SE‐120 07

Stockholm, Sweden

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m4e AG published this content on 22 May 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 22 May 2017 10:27:27 UTC.

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