MLS Innovation Inc: The European platform MAIC enters Serbia. Facebook Twitter Email AddThis

PRESS RELEASE

March 7, 2019

MLS Innovation Inc: The European platform MAIC enters Serbia.

MAIC platform 'speaks' Serbian

MLS announces the entrance of MAIC™, the European Artificial Intelligence and Voice Recognition Platform, in the Serbian market. MLS has developed the platform in the Serbian language, taking into consideration the local particularities and the local culture. After the official launch in the Greek and Cypriot market on the 17^th of January, MAIC platform enters the Serbian market with two Smart Displays, the first two products generated by the platform. Serbia, with a population of 7 million, is the next step in the implementation of the strategic development of the European Platform MAIC™, beyond Greek borders.

MLS has made an agreement with the Serbian company Consilisto D.o.o. for the exclusive distribution of MAIC™ to the local telecommunication providers. The exclusivity is accompanied, as is customary, with a minimum guaranteed quantity for the first year. MLS, together with Consilisto D.o.o, already discuss with telecommunication and Pay TV providers VIP (Austria Telecom), Telenor, Telecom Serbia and SBB. In addition, discussions are in progress with local retail chains such as Tehnomanja, WIN-WIN and Gigatron. MAIC™ is the first and unique platform of its kind in Serbian language, thus all discussions for co-operation are being held under this light.

Serbians can now acquire their own Serbian MAIC™, choosing between the two models of this household device (Smart Display), which are availale, as in the Greek market, in two sizes, big MAIC™ at the price of 249€ and MAIC mini™ at the price of 149€. For after sales customer support, MLS cooperates with ProMobi D.o.o.

Serbian MAIC can understand and speak Serbian and has adopted Serbian preferences and culture. Specifically, the new MAIC™ can play Serbian or international music of any kind (jazz, rock, funky, classical) of any Serbian or international artist, even music according the weather, the mood or activity. It can also play the favorite music lists that the user has created. It can find radio stations from Serbia or worldwide, show music videos and all kinds of videos, play cartoons, inform about the weather conditions from any part of the world, show the news in Serbia, keep reminders, search for points of interest in Serbia or in the world, find a good restaurant in any place in Serbia or in the world. It can help you get in a good mood, advise you in the kitchen, show you any recipe you like, Serbian or international, tell you a joke, a Serbian or classical fairy tale, even help you sleep.

Moreover, with its Smarthome feature, it can also manage smart bulbs in any room, smart plugs even if they have Serbian names and consequently all household appliances that are connected to a smart plug, like turn the coffee maker on, close the shutters, control a smart TV, manage and receive information from smart thermostats.

MAIC™ provides the ability to watch popular TV series and movies on Netflix™. Videocalls through a voice order is also available, in a friendly environment that can be easily navigated even by technologically illiterate. MAIC™ is enriched with new skills and intelligence via automatic updates.

Smart digital assistants are already present in 100 million households in the USA. Since the launch of Amazon's Alexa™ in 2015 until today, the new generation of smart digital assistants has drastically improved Americans' everyday life, according to studies. The European MAIC™ will bring this improvement to the everyday life of Europeans, while incorporating the local language and culture of each country.

Until today, MAIC™, the only European Artificial Intelligence and Voice Recognition Platform, is the most challenging but also the most essential step in the company's commitment throughout the years to make life for people easier (Making Life Simple).

About MLS Innovation Inc.

MLS Innovation Inc. was founded in 1989 with the aim of developing and delivering innovative technologies that simplify everyday life (Making Life Simple). In 1998, MLS won the European Union Grand IT Prize Award for Laserlock™, a patent that prevented the copying of Software CD-ROMs and was already sold in more than 40 countries. The company continued to innovate by offering the first Greek CD-ROM, the first Greek Electronic Encyclopedia and the first Talk & Write™ and Translation Software (MLS Systran™). In the 2000s, it entered the electronics market, developed and launched the first portable navigation device with built-in Voice Recognition, MLS Destinator Talk & Drive™. The device reached the windshield of hundreds of thousands of cars in Greece as well as in seven other countries. In the decade of 2010, the company launched the development of Smartphones and Tablets, using the technologies of voice recognition and artificial intelligence to reach hundreds of thousands of Greeks each year. MLS recently added MLS Easy™ to its innovative products. It is a mobile phone with buttons and touchscreen, 4G, with a very easy operating system where everything is done with the voice. It is aimed at 1/3 of Europeans who still have mobile phones with buttons. The company operates in 4 countries since 2018 and plans to expand to 3 more countries.

For more information visit:

https://maic.gr/

https://www.mlsinnovation.com/

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