Mobivity Holdings Corp. announced the appointment of Doug Stovall as Chief Revenue Officer where he will lead all sales, business development, and partnerships. Stovall, most recently served in executive roles at Hipcricket from 2010 to 2015, beginning as Senior Vice President of Sales.

Mr. Stovall was ultimately promoted to President and COO in June 2014. Prior to Hipcricket, Stovall held management positions in mobile sales, product and services units with Acuity Mobile (acquired by NAVTEQ), Merkle, TeleCommunication Systems, Aether Systems and Xpedior.