NoHo Partners Plc is strengthening its leadership with two strategic new roles. NoHo Partners has been appointed Rainer Lindqvist as the Chief Customer Officer of the group. Rainer is an experienced marketing professional with over 20 years of expertise in customer understanding and consumer marketing in a rapidly evolving environment.

Rainer is transitioning to this role from his position as the Marketing Director of Kotipizza. He has previously worked as the Business Director at Ehrenstråhlen&Co and as the CEO of the advertising agency DDB Helsinki Oy. Rainer will start in his new role in January 2024.

NoHo Partners has been appointed Jaakko Sorsa as the Quality Director for its dining restaurants. Jaakko brings with him an impressive 30 years of experience from the top of the culinary industry and world-class kitchens. Jaakko began his culinary career nearly three decades ago as a kitchen intern at Palace Gourmet Restaurant.

Since then, he has worked in various top kitchens around the world, from the Middle East to Bermuda, from the Fiji Islands to Japan and Indonesia. For the last 19 years, Jaakko has been leading some of the best restaurants in Hong Kong. Jaakko will start in his new role in January 2024.