See the bigger picture with Canon at drupa 2012

  • Largest display to date of combined Canon and Océ portfolio of production print solutions

  • Fourth Canon Insight Report will give insight into print buyers' purchasing requirements, expectations of print providers and views on the value of print in the communications mix

  • Canon to introduce new Essential Business Builder Mentoring Program where independent industry experts work with print businesses to achieve their goals

DUSSELDORF, 28th February 2012 - Canon Europe, world leader in imaging solutions, will focus on helping print service providers identify new opportunities by seeing the bigger picture at drupa 2012 (3-16 May 2012, Dusseldorf). The Canon stand (Hall 8a, Stand C06 - 1) which incorporates Océ, a Canon Group company, will showcase customer success stories, introduce new industry research, highlight innovative print applications and illustrate new ways in which customers can enhance their businesses.

The stand will feature four different zones: one for external print service providers, one for internal print departments, one that showcases Canon's added value services such as the Essential Business Builder Program and one focused on growth areas such as cross media and photo print. Whether a customer's focus is on cutting costs, exploring new business areas or seeking inspiration from real-life examples, Canon's stand aims to provoke thought and inspiration amongst visitors.

The full range of Canon and Océ technology will be shown on the Canon stand at drupa, including the new Océ ColorStream 3700. Visitors to the stand will have access to the industry's broadest portfolio of professional print technologies and solutions, from image capture through to output.

Throughout the show, Canon will be running a series of business seminars focused on giving customers the chance to see a more complete view of their business and their marketplace, to enable them to identify new opportunities to increase profitability and enhance their business performance.

"Canon's focus at drupa will be on helping our customers to see the bigger picture by providing them with research and insight into what is important to their customers," says David Preskett, European Professional Print Director, Canon Europe. "Our goal is to help them better understand their customers and with our unmatched portfolio, our confidence in the future of print and our investment in helping our customers to develop their businesses, we're uniquely positioned to do that."

Fourth Canon Insight Report

A further source of inspiration for visitors to the stand will be the latest in Canon's series of Insight Reports, the full details of which will be revealed to customers at drupa (see separate press release - Greater communication with customers the key to unlocking growth opportunities for printers, highlights new Canon research, dated 28 February 2012, for initial results).  420 print buyers across 18 European countries were interviewed to gain a greater understanding of their purchasing requirements, their expectations of a print provider and their views on the importance and value of print in the current and future communications mix.  With access to this invaluable intelligence, Canon's customers will be able to make informed decisions about how better to support their existing customers  and the best approach to take to win new business.

Essential Business Builder Mentoring Program

Visitors to the stand will also have the opportunity to find out about the new Canon Essential Business Builder Mentoring Program, where independent industry experts work with print businesses to support them in achieving their long-term goals. Mentors will offer structured advice and practical support in areas such as developing a business plan, introducing a new print service offering, improving marketing, seeking out new sales channels, handling internal finance issues, managing staff and more.


For more information, please contact:

Adam Gillbe
European PR Manager
Canon Europe
+44 (0)7966 008 178
adam.gillbe@canon-europe.com

Kerry MacKenzie
AD Communications
+44 (0) 1372 464 470
canonproprint@adcomms.co.uk

Note to Editor

For updates about Canon's activities at drupa, and for access to customer case studies, white papers and Canon's perspectives on the printing industry, go to Canon Europe's web site at www.canon-europe.com/drupa. Additional live updates will be posted on Canon's Twitter feeds (@CanonBusinessEU and @CanonDavidP) leading up to and during drupa.

The Canon and Océ products and solutions being demonstrated on the Canon stand will include:

About Canon Europe

Canon Europe is the regional sales and marketing operation for Canon Inc., represented in 116 countries and employing over 11,000 people across Europe, the Middle East and Africa (EMEA).
Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon's tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions.  Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.

Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers' creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image.

Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei - 'To live and work together for the common good'.

Further information about Canon Europe is available at:
www.canon-europe.com

About Océ

Océ is one of the leading providers of document management and printing for professionals. The Océ offering includes office printing and copying systems, high speed digital production printers and wide format printing systems for both technical documentation and color display graphics. Océ is also a foremost supplier of document management outsourcing. Many of the Fortune Global 500 companies and leading commercial printers are Océ customers. The company was founded in 1877. With headquarters in Venlo, The Netherlands, Océ is active in over 100 countries and employs more than 20,000 people worldwide.www.oce.com.

Canon and Océ - Stronger Together

In 2010 Océ joined the Canon Group of companies with headquarters in Tokyo, Japan, to create the global leader in the printing industry. Canon develops, manufactures and markets a growing line-up of copying machines, printers, cameras, optical and other products that meet a diverse range of customer needs. The Canon Group comprises over 198,000 employees worldwide. Global net sales in 2011 were more than USD 45 billion.www.canon.com.