Catasys, Inc. Appoints Carol Murdock as Chief Commercial Officer
April 09, 2019 at 08:30 am EDT
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Catasys, Inc. announced the appointment of Carol Murdock as Chief Commercial Officer. She will lead Business Development, Account Management, Marketing and Corporate Communications, reporting to Mr. Terren Peizer, Chairman and CEO. Ms. Murdock joins the Company with over 30 years of healthcare experience in market strategy and business development where her managed care, technology and engagement expertise has helped customers lower cost and improve quality of care. Most recently, she served as the Chief Marketing Officer of Healogics, the nation’s largest operator of outpatient wound care centers, where she launched a data science team responsible for publishing outcomes from the world’s largest wound care database. Ms. Murdock previously served as the Senior Vice President and Market Leader of Lumeris, a population health management company where she helped payers and providers launch their value-based care strategies.
Ontrak, Inc. is an artificial intelligence (AI) and telehealth-enabled healthcare company. The Company identifies, engages, activates, and provides care pathways to treatment for the most vulnerable members of the behavioral health population who would otherwise fall through the cracks of the healthcare system. It engages individuals with anxiety, depression, substance-use disorders and chronic disease through personalized care coaching and customized care pathways that help them receive the treatment and advocacy they need, despite the socio-economic, medical and health system barriers that exacerbate the severity of their comorbid illnesses. Its technology-enabled platform utilizes claim-based analytics and predictive modeling to provide analytic insights throughout the delivery of its personalized care program. The Company integrates evidence-based psychosocial and medical interventions delivered either in-person or via telehealth, along with care coaches.