2024 Medium-term Plan
April 27, 2022
Oriental Land Co., Ltd.
I-1. Premise of 2024 Medium-term Plan
OLC Group's History of Challenges
Purpose of establishment
"The purpose of establishing Oriental Land Co., Ltd. is to develop large-scale facilities that contribute to the culture, well-being and welfare of 100 million Japanese citizens and deliver enjoyment to tourists around the world."
Opening up new frontiers and overcoming ordeals
1960‒ Established Oriental Land. Negotiated with Walt Disney Productions to build Disneyland in Japan. | 1983‒ Opened Tokyo Disneyland. Proliferated the concept of "Theme Park." Started construction of Tokyo DisneySea. | 2001‒ Opened Tokyo DisneySea. Developed "theme resort." 3 | 2017‒ Tokyo Disney Resort further evolved through large-scale development and expansion. |
Negotiations with Disney "We want to show this wonderfu world to the children of Japan." | Concept for a Second Park "Do it with so much imagination that it will carry across the seas" l | Great East Japan Earthquake "Being proud of our Cast Members who can naturally be close to Guests" | COVID-19 pandemic "From Maihama, we will deliver vitality, compassion for people, and a spirit of mutual support." |
The strong commitment to offering wonderful dreams, moving experiences, happiness and contentment has been passed on to all officers and employees
Values of Tokyo Disney Resort
Bringing smiles to a total of over 800 million people in the course of our development
We have created happiness through the synergy of three factors: intriguing structural attractions, magnificent hospitality offered by Cast Members,
and Guests who love our resort
Recognized Issues
Strategies so far
Continuously make large-scale investments to generate value to motivate Park visits
Secure a large volume of Guests to sustain the apparatus industry
Secure a sufficient number of employees to attend to the large volume of Guests
Make concentrated investments in the Maihama area
Issues
Surging development/construction costs
Decrease in total population of Japan
Decrease in working-age population of Japan
Climate change/natural disasters
+
5
COVID-19 pandemic gave rise to the following:
● Materialization of risk of long-term business suspension
● Reaffirmation of the value of happiness brought about by person-to-person interactions
● Diversified perspectives on leisure activities resulting from altered awareness of the 3 Cs [Closed spaces; Crowded places; Close-contact settings]
Although the values that our Group wishes to share remain unchanged, we need to respond to changes in the business environment including our long-term issues
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OLC - Oriental Land Co. Ltd. published this content on 27 April 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 27 April 2022 07:34:04 UTC.