Paybox : New Brand Identity Reflects Outside-The-Box Thinking

Paybox, a technology company that develops financial automation solutions for the worlds smartest companies, has launched a striking new visual identity and online presence that reflects its position as a leader in business process automation.

Paybox develops powerful Accounts Payable, Claims Processing and Accounts Receivables solutions that streamline and automate processes while providing the financial visibility companies need to make better decisions faster. Inspired by these core concepts, the new identity centers on themes of simplicity, visibility and momentum.

The new logo reinforces the company's name, and complements the brand's new modern, bold design language. The revitalized brand identity and website are visual translations of Paybox's core focus - providing transformative solutions and streamlined processes. The icon within the new custom logotype represents a window - a reference to the financial visibility that automated solutions provide for managing working capital, and for capturing a view of a company's health. The fresh, non-traditional color palette and dynamic gradient capture the forward-focused spirit of the brand, and the results it delivers to its customers.

'Paybox automates processes while providing the financial visibility companies need to make good financial decisions as quickly as possible,' says CEO Matthew Oakes. 'We provide the integration, the tools and the support companies need to advance into their digital futures, without compromising their existing success. Our creative team at Stilt in Miami translated that idea into a mark, digital vision and brand voice that really telegraphs who we are and where we're going.'

ABOUT PAYBOX:

Paybox creates systems for maximum efficiency in cash flow and capital management. Offering powerful accounts payable, claims processing and accounts receivables solutions, as well as Intelligent Image Capture by InBox, touchless workflow, flexible ERP integration, dynamic reporting tools and a full transition services support team, Paybox solutions facilitate significant financial and business process impact for companies.