Pioneer Media Holdings Inc. announced that it has appointed Darcy Taylor as Chief Executive Officer effective immediately. Previous to Pioneer, Darcy was CEO of East Side Games Group (formerly operating under the name “LEAF Mobile Inc.”), one of Pioneer's portfolio companies. During his tenure, he was responsible for leading the company through transformational growth including taking the company from aprivate issuer to reporting on the TSX.V and then subsequently graduating to the TSX in 2021.

Darcy also led the company through over $150 million in M&A transactions, including the acquisition of East Side Games in 2021. Under Darcy's leadership, the company grew from a pre-revenue, start-up to over $93 million in revenue from 2019 to 2021, resulting from a combination of organic and accretive acquisition growth. Darcy brings a wealth of expertise to this role and has over 20 years of senior executive experience building successful companies and brands spanning, Asia, Europe, and North America.

He has a proven track record in C-suite and senior leadership roles, at IMG Canada (now Endeavor LLC), Logic Technologies Inc, JT International S.A. and MASEV Communications Inc, that was acquired by IMG Canada. His experience spans corporate, agency, and entrepreneurial environments across free-to-play mobile games, blockchain, digital marketing, media, sports and entertainment industries.