Sack Lunch Productions, Inc. and Arowana Media Holdings Inc. have agreed to test-market some of the Arowana IP, beginning with “Vampirella”, with exposure to the 2+ million Sack Lunch media and event  followers, and potential licensees. Vampirella has become (and as of 2022 remains) the longest-running English-language vampire comic book of all time, its latest run, helmed by Christopher Priest (Black Panther), is its most successful yet, with more issues sold in its 50th anniversary than any previous year and it continues to gain momentum in popularity as new readers discover Vampirella's timely storyline. Vampirella is a character who has continually evolved, having been drawn by dozens of artists in hundreds of issues published over the last 50 years, including her most recent record-smashing incarnation helmed by Marvel and DC veteran Christopher Priest (Black Panther, DeathStroke).

As Priest stated upon launch of the highly successful 2019-2021 series: "Vampirella's supernatural abilities are a metaphor for a universal human condition, for being either rejected or idealized (or, in the case of series, both) because are different. Anyone who's ever moved to a new town or a new school or taken a new job should be able to identify with Vampirella's challenges.