SaverOne 2014 Ltd. announced an advancement of its global growth strategy into European markets. SaverOne signed a distribution agreement with GVZ Company, based in Milan. GVZ specializes in the distribution of automotive components and solutions and has significant experience in offering products that comply with European and Italian automotive safety regulations, which led to the implementation of blind-spot monitoring systems in Italy.

GVZ will market, sell, install and provide local support for SaverOne's DDPS products in the region. In addition, to further supporting and expanding sales efforts in the region, SaverOne has appointed Mr. Tal Yihie as its Italian Country Partner. Based in Milan, Mr. Yihie is a seasoned business development executive with over 14 years of extensive sales, marketing, and distribution expertise in Italy, in addition to having an extensive global business network.

Having been a key figure in several international companies, Mr. Yihie brings proven acumen in shaping market development and EU go-to-market strategies to SaverOne. In line with its 'land and expand' strategy, SaverOne announced the successful completion of its previously announced initial pilot with Cemex in Spain and expects to move to the next stage in the coming weeks. Furthermore, SaverOne is in active discussions for new pilot projects in Italy, integrating SaverOne's DDPS solutions into a number of initial vehicles within corporate fleets, representing the 'land' part of SaverOne's strategy.

The goal is to 'expand' sales to cover entire fleets at a later stage following the successful completion of pilot trials.