SEEEN plc announced the appointment of Mark Williams as an Independent Non-Executive Director, with immediate effect. Mark brings particular expertise in working with technology companies in shaping and executing their Go-To-Market and Commercial strategy. His experience builds on the Company's fundraising in December 2022 to invest in its sales acceleration across all customer types.

Mark started his executive sales career at Lucent Technologies and subsequently moved to Adobe. More recently, he has held a variety of interim and advisory sales and commercial roles at Aurora Commerce, LucidCX, eCommera, Acuity Risk Management and Countercept. Since 2006, Mark has been a director of Sales Strategies Limited, which is a consultancy that provides advisory and delivery of business growth solutions for early-stage technology companies.

Mark holds a diploma in company direction from the Institute of Directors and has prior AIM company experience as an interim non-board Commercial Director of Imaginatik plc. Mark's board level experience also includes non-executive board positions with The Worshipful Company of Leathersellers since 2011 and Royal Artillery Institution since 2016. Mark is also a trustee of various charities, including First Trust 1st Regiment Royal Horse Artillery and the Leathersellers' Barnet Charity.

Following these appointments, SEEEN's board consists of Dr. Patrick DeSouza in the role of Non-Executive Chairman, Akiko Mikumo, David Anton and Mark Williams as Independent Non-Executive Directors with Adrian Hargrave as Chief Executive Officer. At this stage of the Company's development, Carmel Warren will attend Board meetings in her capacity as both Company Secretary and as non-Board CFO.