Selina Hospitality PLC has opened its newest location in Israel. Selina Frishman—the third hotel for the brand in Tel Aviv, and 13th in the country overall—capitalizes on proximity to the popular Frishman beachfront area of the city's famous promenade. Designed for today's digital nomad and the modern traveler, Selina Frishman offers guests alternative ways to stay, play and work by combining beautifully designed accommodations with coworking, recreation, wellness, and unique local experiences.

Located on bustling HaYarkon Street, just a 1-minute walk from Frishman Beach, the hotel features 178 bedspaces and sits in the center of the city's vibrant culture and culinary scene. The location allows travelers and locals to enjoy an agenda that aims to promote and value both wellness and a high-quality lifestyle. In addition to beautifully designed accommodations, on-site features include a restaurant and bar, a Cowork cafe, a wellness area and a communal kitchen.

Opened recently in Israel is also Mantur Almog, located amongst stunning desert landscapes in the Jordan Rift Valley near the northwestern shores of the Dead Sea, and Selina Tzukim, nested in the Arava Desert designed to disconnect guests from their day-to-day life and connect them with nature.