ShiftPixy, Inc. released a video further detailing its new “Fast Fill” recruiting technology first announced December 13, 2022. As reported at the time, many of the multi-unit fast food operators that endured the pandemic are now seeing activity pick up, but finding themselves unable to fill open positions, often due to weaker than ever “bench strength”. Fast Fill, which ShiftPixy is launching with a “Need Workers?” marketing campaign aimed at restaurant operators, is designed to directly reach available workers through mobile technology, encouraging immediate sign up for available QSR (quick service restaurant) shifts.

Smartphones have become a necessity of daily life, and have dramatically altered how people access information. Studies show that 94% of consumers look for local information on their smartphones, and 90% of those audiences take action as a result. The widespread use of smartphones to search the internet, shop, be entertained, and find local information provides marketers with the ability to target an audience that is constantly connected.

ShiftPixy's extensive analytics enable its fast fill algorithm to precisely identify and target potential shift workers for population. Once a potential shift worker is identified, the fast fill algorithm connects with them to present shift work opportunities and immediately move them through a high touch digital process to put them to work on the opportunities they select.