Swedish consumers have named
- Sustainability is a cornerstone of our business. We help our customers to see better and to maintain healthy eyes throughout their lives, and we want to do this with the least possible climate impact. We continue to develop sustainable products and our journey to bring back production to
A selection of
Synsam Group moves production of spectacles fromAsia to Frösön outside Östersund inSweden . The relocation is an important step inSynsam Group's effort to minimize its climate footprint, by reducing transports and strengthening its focus on circular, recycled and locally produced materials.Synsam Recycling Outlet is the first store for recycled spectacles and sunglasses in the Nordics. Through the initiative,Synsam Group contributes to more circular flows, reduced use of raw materials, reduced waste management and attractive customer offerings.Synsam Group has opened 13 recycling outlets throughout the Nordic region so far.- The community initiative Alla ska se, through which
Synsam Group has distributed more than 34,000 free activity glasses to children to increase the motivation for active leisure time - where a visual impairment should never stand in the way. - Circular flows through the reuse and recycling bins that have been placed in all 500 stores. Customers' used spectacles are washed, adjusted and the glass is removed. The frames are then re-sold in
Synsam Recycling Outlet . The material of the more worn glasses is reused for new frames, under the brand Circular Collection. Part of the volume is sent to third countries to be matched with a new carrier throughSynsam Group's partner Vision For All. Remaining volumes of used glasses are sent to a recycling center where they are picked up and sorted into the correct recycling fraction. - A collection of recycled sea plastic - spectacles in collaboration with the organization Sea2See, which collects plastic and waste in the
Mediterranean Sea .
About Sustainable Brand Index(TM)
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For more information, please contact:
+46 730 277 018, jenny.fridh@synsam.com
https://news.cision.com/synsam-group/r/synsam-named-sweden-s-most-sustainable-brand-in-optical-retail-for-the-fourth-year-in-a-row,c3526156
https://mb.cision.com/Main/10364/3526156/1549366.pdf
https://news.cision.com/synsam-group/i/synsam-industri-winner-sbi-2022,c3025472
https://news.cision.com/synsam-group/i/jenny-fridh,c3025473
https://news.cision.com/synsam-group/i/exterior-synsam-recycling-outlet,c3025506
https://news.cision.com/synsam-group/i/recycling-storefurniture-side,c3025507
https://news.cision.com/synsam-group/i/gruppbild-circularcollection---kopia,c3025508
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