Vector announced the appointment of Rod Snodgrass to the new executive role of Chief Customer Officer. The new role will be responsible for; developing and delivering the Vector customer experience and go-to-market strategy for new products, expanding service offerings and optimising customer experience and engagement across the Vector Group. Rod joins Vector from The Exponential Agency, a digital consulting and executive advisory agency to a number of blue chip New Zealand businesses. Prior to that he was Chief Executive of Spark Ventures, where he led the inception and development of Spark's incubator and innovation arm, including the creation and brand-building of new businesses like Lightbox, Qrious, Skinny, Bigpipe, Morepork and others. Rod will take up his new role on 20 November 2017.