The Director for Consumer Business Unit at
"Realising that customer needs are different yet all customers want more value for what they pay for, we decided to create this service giving them the freedom to get exactly what they want and at a cost, they are willing to pay," she said.
The company provides a wide range of communication services to consumers and enterprises namely voice, data and messaging, video, cloud and hosting, mobile solutions and financial services to over 14.1 million customers.
The use of mobile money services, in particular M-Pesa has provided both individuals and businesses with an effective and reliable method to save and invest money, as well as access to a range of other financial services, including digital payments.
Mobile money has also helped provide small to medium enterprises (SMEs) in
Ms Riwa added that a customer can design own bundles composing of data, SMSs, minutes and combo depending on what they need, at a cost, they can afford and at validity, they prefer.
This is a testament of how much
The Head of Department, Strategy, Consumer Insights and CVM at
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