Press Releases VTech's Kidizoom Smartwatch Named To The Kmart Fab 15 List Of Hot Holiday Toys

World's First Smartwatch for Kids a Standout in Retailer's Annual Picks


24 September 2014

CHICAGO-- VTech (www.vtechkids.com), a world leader in age-appropriate and developmental, stage-based electronic learning products for children, today announced its Kidizoom® Smartwatch, the world's first smartwatch for kids that includes engaging features such as a built-in camera, video and fun photo effects, was named to Kmart's Fab 15 list of must-have holiday toys. The annual elite list of the best holiday toys highlights the products that top wish lists nationwide with the aim of making purchases easier for consumers.

"The feedback from parents and kids has been overwhelming and this recognition further demonstrates why consumers trust our brand," said William To, President of VTech Electronics North America. "The Kmart Fab 15 list serves as both a showcase of the toy industry's elite products and a guide to parents and gift-givers for their holiday shopping, and we are honored to be included."

"Electronic toys that offer interactive play are on-trend and this year's Kidizoom Smartwatch is one of our favorites," said Hugo Malan , SVP and president, fitness, sporting goods and toys at Sears Holdings. "The Kidizoom Smartwatch inspires creativity for young photographers with fun photo effects, frames and filters, in addition to including four learning games. We expect that it will be a top pick with our Shop Your Way members and their kids this holiday season."

The Kidizoom Smartwatch lets kids capture photos, add photo effects, record videos and play built-in games for learning fun on the go. Complete with an easy-to-use 1.4'' color touch screen, as well as more than 50 digital and analog clock displays and crafted with a durable design, the multi-functional Kidizoom Smartwatch is perfect for kids learning to tell time.

The Kidizoom Smartwatch also features a rechargeable battery, alarm clock, timer, stopwatch, voice recorder with funny voice changing effects and parental game controls. In addition, the Kidizoom Smartwatch is PC and MAC compatible for uploading photos, videos and recorded voice files and offers access to VTech's Learning Lodge® app store, where parents can download even more games and watch displays to extend the learning fun.

The Kidizoom Smartwatch is recommended for ages four and up and is available at the MSRP of US$59.99 online at http://www.vtechkids.com and at major retail locations nationwide.

For more information about the Kmart Fab 15 holiday toy list, visit www.kmart.com/fab15.

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