Winning Tower Group Holdings Limited provided group earnings guidance for the nine months ended 30 September 2019. For the period, the Group is expected to record a net loss for the nine months ended 30 September 2019 as compared with last year's net profit of the corresponding period which was largely due to (i) change of customers' preference as a result of the outbreak of swine flu in China early this year, leading to a change of product mix from pork to chicken, lowering the revenue (as the selling price per kg of chicken products are lower than pork products) and gross profit margin (as the cost of chicken raw materials has increased substantially); (ii) increase in storage cost due to piling up stock of chicken raw material in anticipation of rising prices of chicken from China because of rising prices of chicken feed arisen from the trade dispute between China and The United States and the increased demand for chicken as an alternative to pork in China; (iii) increase in operating expenses, such as depreciation and staff cost.